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November 1, 2007 8:53 AM PDT

Gossip sheet: Is MySpace about to join OpenSocial?

by Caroline McCarthy
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The Silicon Alley Insider's Peter Kafka reported Thursday morning that he heard MySpace will be announcing a partnership with Google's new social-networking project, OpenSocial--potentially before the end of the day.

MySpace, which already has its search and advertising functions powered by Google, has not yet responded to requests for comment.

If true, this would probably be a good thing for MySpace, which has lost its place in the social media spotlight to Facebook (though it still leads in traffic and membership) and is struggling to play catch-up by working on a developer platform strategy that may not see the light of day for months. Google's involvement would provide it with both technological reinforcement and guaranteed developer attention.

It would also be, to my knowledge, the first OpenSocial partnership that involves a social-networking property owned by a major media company; News Corp. purchased MySpace in 2005. The other social networks participating in the new Google partnership, with the exception of Google's own Orkut, of course, are all independently run (like LinkedIn, Friendster, Hi5, and Plaxo).

Considering Google has shown recent reluctance to team up with major media conglomerates outside of strictly search- and advertising-related deals, this would be an interesting development.

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline.
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wow
by hardrocker89 November 1, 2007 12:43 PM PDT
i hope they don't mess it up bcuz i really like the layout that myspace has @ the moment, but they'll do what they want anyways unless they just mess up horribly then they'll listen to what the pplz on myspace have to say :P
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About The Social

CNET News' Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She's happily addicted to fun social-media tools from Twitter to Yelp to Facebook, sends an inordinate number of text messages, and has a tendency to waste time at the office reading restaurant blogs. Here, she explores all facets of the Web's gregarious side, as well as the unique tech culture in her home city of New York. (Don't call it Silicon Alley.)

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