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April 28, 2009 11:03 AM PDT

Meet Vine, Microsoft's superhero software

by Caroline McCarthy
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With a new product called Vine, Microsoft is tackling the issue that, in the Digital Age, contact management is no longer static--where you are and what you're doing at a given moment can matter just as much as what your cell phone number is. But instead of focusing on roving business travelers, Vine's slant is community management and emergency preparedness. It's in a private beta test right now.

Here's how it works. You download a "dashboard" application, and then you log in with your Windows Live account. Its interface takes the form of a map, where geo-tagged notifications pop up if a news story or public safety announcement--sourced from 20,000 news sources as well as the National Oceanic and Atmospheric Administration (NOAA)--happens in a specific location. (You can set preferences to only display stories from locations and areas of interest that you care about.)

Your contacts are also listed on the dashboard, where you can check out alerts that they've sent you or even just keep tabs on their Facebook status messages. "Alerts" pop up like instant messages (or text messages, as you can opt to get them on your cell phone). You can also "check in" to let your neighbors know you're at home safe if, say, there's a tornado on the rampage outside, or if you're out of town.

Existing real-time, find-who's-where applications typically have a nightlife slant, like Buzzd and Foursquare. But Microsoft hopes that the same tools of convening can be used to organize community activities and stay in touch in the event of an emergency.

The company has unveiled the product in its home city of Seattle, and, according to the Seattle Times, plans to beta-test it there in addition to a rural Midwestern town and an "isolated island community," which makes the whole thing sound just a little bit Dharma Initiative. Just a little.

All joking aside, the Web's biggest players are gunning for a way to appropriately harness social media for emergency preparedness. Google's nonprofit Google.org arm has launched a project called Innovative Support to Emergencies, Diseases and Disaster (InSTEDD) with similar goals, and Google has invested $5 million in it. InSTEDD does not have a live software product yet, but organizers have said that it plans to use, among other things, a mash-up of SMS alerts and the Google Earth mapping application.

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline.
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by MadLyb April 28, 2009 11:58 AM PDT
I think there is a very powerful capability for Emergency Preparedness in these tools, but I have to wonder how they will deal with the privacy concerns.

Also, most devices that connect to Windows Live are not location aware.
Reply to this comment
by Seaspray0 April 28, 2009 1:13 PM PDT
I have the same thoughts. I'm also concerned about the convenience (having to log in) and the overhead (downloaded dashboard).
by monkeyfun14 April 28, 2009 1:56 PM PDT
Well tbh I think Microsoft has more important things to do then peer over your text messages.
by InklingBooks April 28, 2009 2:08 PM PDT
A bigger issue right now is that it's Windows XP/Visa only. Emergency preparedness software can't have that limitation, particularly in a community context. Microsoft needs to make clear that there will soon be Mac and Linux versions.
Reply to this comment
by arcanus2 April 29, 2009 11:44 AM PDT
They need to, but they actually never anyway.

Just remember the difference between PHP and ASP, and you'll eventually get my point.
by bananaphonerules May 25, 2009 2:35 PM PDT
@arcanus2

What is your point? I think i missed it.
ASP is a dead language (as apposed to ASP.NET) and Windows now has native support for PHP (arguably one of the fastest currently)?
by BogusBasin April 28, 2009 2:23 PM PDT
I work in emergency management/disaster preparedness. The last thing we need is a dependence on platform specific, proprietary, unreliable, inconsistent, crash prone, crapware from Microsoft.

Death to Microsoft!

Amen
Reply to this comment
by monkeyfun14 April 28, 2009 2:30 PM PDT
Are you a IT in another posting too?
by goodspeed8701 April 28, 2009 2:33 PM PDT
Foolish guy.
by Vegaman_Dan April 28, 2009 3:00 PM PDT
I seriously hope there is never an emergency situation where anyone has to depend upon you for critical services if you have that approach towards emergency preparedness or companies trying to help out with additional resources.

I too participate in emergency management and would be embarassed to have such an unprofessional attitude.
by BtmnHatesRbn April 28, 2009 3:14 PM PDT
True. It's like if the world went to Hell, how many people would be able to hunt and survive or cry and whine? If I'm in an emergency situation, I don't want to see the Blue Screen of Death causing my death! Anybody who is a Micro$oft Apologist has no valid point on this one.
by BogusBasin April 28, 2009 3:22 PM PDT
That's right! Thanks for keeping tabs Ballmer! I work in IT as it relates to emergency management! Web-hosted systems that keep track of available hospital beds, volunteers and other emergency management resources. Now what?

And NO. I definitely don't want to rely on any MS products during a real world disaster.

Amen
by J. Blow April 28, 2009 8:36 PM PDT
Is this 2000? This type of comment is so passe and tiresome. Find something new to ***** about. Worthless.
by kelmon April 29, 2009 4:30 AM PDT
Any solution to the problem MUST be open. I honestly have no problem if Microsoft are the provider but it would need to be regulated and ensure that everyone is treated as a 1st class citizen.
by Dalkorian April 29, 2009 12:55 PM PDT
by J. Blow April 28, 2009 8:36 PM PDT
Is this 2000? This type of comment is so passe and tiresome. Find something new to ***** about.

-----------------------------------------------------------------------

Those who remain ignorant of history are doomed to repeat it. Knowing M$'s history, I work hard at NOT being doomed by them!

Consider: there is a disaster. So you fire up your winblows PC, deal with the updates, scan for viruses, have it hang, reboot, get to your desktop, start this dashboard app, have *it* hang, then get a blue screen. Reboot, scan for disk errors, get to your desktop again, start this dashboard app again, have it hang *again* ...

I guess the disaster that first panicked you isn't that big of a concern anymore now, is it? Is this what "emergency management" means to M$?

We haven't yet touched the lack of intelligence it takes to trust anyone with M$'s security history and history of hostility toward their paying customers (known as "slaves" to the rest of the world - doubters can look up "wga" themselves) with live location data of their customers. Think of the joy coming when an abusive spouse figures out how to hack this system to track their victims.

Nothing good can come of this.
by blaszta April 29, 2009 7:51 PM PDT
I agree with Begaman_Dan..

What if there's a disaster and the only system available is Microsoft? Are you going to say "Sorry, I can't help you.. I don't use MS products..". That's plain silly...

Be professionals! And we're talking lives here.. use any resource you have!
by bananaphonerules May 25, 2009 2:43 PM PDT
Sorry guys, but the comments about what platform would surely be based on Commercial Decisions? If you were developing an Emergency Response tool that had to work with the existing platforms in companies wouldn't you go Microsoft (in alot of cases)?...based on a purely business decision? Or are you expecting companies to change their platform because you said so?

And web based systems for Emergency response??? The world is ending but lets assume my 3G connection will be fine? Or what: rely on a an Offline capable platform (Google Gears). Isn't that a beta (like everything else Google).
What about a Microsoft Smart Client Application?
by Aaron Kempf April 28, 2009 3:26 PM PDT
so sorry that you guys want to run a chevy engine inside a suburu (run MS products on a non-MS OS) maybe if you used the worlds most popular OS, or the 2nd most popular OS-- then maybe you wouldn't have trouble getting information.
Reply to this comment
by kelmon April 29, 2009 4:32 AM PDT
What are you talking about? Why should this service be OS-dependent?
by Dalkorian April 29, 2009 12:58 PM PDT
Because slaves can't think of others, they're to tied up with their own pointless lives. Winblows apologists think they're better than everyone else because otherwise they'd kill themselves in their daily ordeals trying to get winblows to do something for them instead of having to work for the OS itself.
by abecutter April 28, 2009 4:38 PM PDT
4815162342
Reply to this comment
by Vegaman_Dan April 28, 2009 10:12 PM PDT
Feeling a little 'lost', are we?
by abecutter April 28, 2009 5:17 PM PDT
http://www.vine.net to start your own D.I.
Reply to this comment
by enoch861 April 29, 2009 4:55 PM PDT
hmm.... interesting concept.
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by ZetaZeta_ April 30, 2009 7:21 AM PDT
And why not use GMail? Just send to everyone related to the emergency? They can receive GMail on their phones, desktop, etc.?
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by ade234uk May 5, 2009 12:21 AM PDT
Microsoft the 4th emergency service, please don't make me laugh.
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About The Social

CNET News' Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She's happily addicted to fun social-media tools from Twitter to Yelp to Facebook, sends an inordinate number of text messages, and has a tendency to waste time at the office reading restaurant blogs. Here, she explores all facets of the Web's gregarious side, as well as the unique tech culture in her home city of New York. (Don't call it Silicon Alley.)

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