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March 26, 2009 11:31 AM PDT

Web site builder SynthaSite rebrands as Yola

by Caroline McCarthy

SynthaSite, a San Francisco-based company that lets users build Web sites with minimal technical expertise required, has changed its name: it has ditched the corporate-sounding moniker for the more Web 2.0-ish Yola.

"The name SynthaSite has brought us to where we are today, but it won't take us where we want to go," CEO Vinny Lingham said in a release. "We're reaching a global market and need a name that is easy to say, resonates in any language, and captures the creativity and excitement that our users bring to their Web sites."

Yola, which targets individuals and small businesses, comes from the Hindi word for "hatch." It launched early last year and now says it has more than 1.5 million registered users. The name change won't affect any of them, the company said, and if their sites are hosted on SynthaSite subdomains, the URLs will not change.

While still SynthaSite, Yola launched a new user interface last summer and more recently raised a $20 million series B venture round from Reinet Fund.

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos. E-mail Caroline.
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by SlimGem March 26, 2009 1:39 PM PDT
Hmmm, not recognized by Google Translate.

But Urban Dictionary says it's another name for cocaine. I bet there are a lot more than
1.5 million users.
Reply to this comment
by montreal8864 March 30, 2009 3:35 PM PDT
Synthasite/yola offer a great service. I run 5 websites from there. And my sales are going great. Nice job from them. Hope it stays free.
Reply to this comment
by dovutuan2008 May 21, 2009 10:42 PM PDT
I hope it free also.

http://www.telecommunicationsolution.yolasite.com/

I made this website by yola.com
Please look at it
by dovutuan2008 May 21, 2009 10:40 PM PDT
yola is help me alot. thanks yola when I show a real face of a scam in U.K
let see this website made by yola.com

http://www.telecommunicationsolution.yolasite.com/

Thanks alots.
Reply to this comment
by karyelisa September 17, 2009 7:27 PM PDT
Yola definitely offers an excellent service. I had a site with a company and I had to pay $300 every year. My Yola site http://www.mydominicanfood.com looks much better than the other one I had. And the best of all, it cost me less than $9 (I bought my own domain name). Thanks Yola!!
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About The Social

CNET News' Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She's happily addicted to fun social-media tools from Twitter to Yelp to Facebook, sends an inordinate number of text messages, and has a tendency to waste time at the office reading restaurant blogs. Here, she explores all facets of the Web's gregarious side, as well as the unique tech culture in her home city of New York. (Don't call it Silicon Alley.)

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