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October 2, 2008 3:11 PM PDT

Off topic: Ford Fusion frustration

by Michael Horowitz

Things aren't going well at Ford Motors.

The automaker just reported that September sales were down 34.6 percent compared with the same month a year ago. For the first half of 2008, Ford posted net losses of $8.6 billion.

Ford blames a weak economy and a tight lending market. But there may be another factor at work--unhappy customers.

In August, I rented a Ford Fusion from Hertz. When I saw a Microsoft logo under the dashboard, I suspected trouble ahead. Sure enough, it seems that poor design choices, so common in the computing world, have migrated to Ford cars.

When it comes to automobiles, I'm a newbie. While I can get from point A to point B, I wouldn't know a carburetor if it sat next to me on the subway. But how much do you need to know about cars to play the radio?

After listening to the radio a bit, something drove me to hit the phone button. Why? I don't know. There were two cell phones in the car, but the phone section of the radio wanted something from me that I didn't have. It was asking all sorts of questions that I didn't know the answer to. So, I gave up and turned the radio off.

But, it didn't go off.

I pushed more buttons, and more, and more. Nothing turned off the radio; in fact, nothing would get it to play AM or FM or satellite radio. I could put a CD in the dashboard, but couldn't get it to play. The radio insisted on answers to the phone questions and without them it wouldn't do anything else.

So, I called Hertz.

The person at Hertz had never dealt with a radio that refused to turn off before. He went to search for the user guide (car people call it an owners manual) and called back. We got nowhere. He suggested turning off the car (rebooting to a techie), but I was in the middle of a crowded highway on a long trip so that wasn't an option. Then the Hertz rep was nice enough to call a Ford dealer and call back.

The final answer? Push and hold the radio's phone button for about 5 or 10 seconds. That turns off the radio. Being a techie, I had tried pushing in the power button on the radio and holding it for 10 seconds, but didn't think to try it with other buttons too.

The nonfunctional radio was all the more annoying because I couldn't play my MP3 player through the car stereo.

The last car I rented, a Toyota, had an input jack in the dashboard. With the right wire, it was a simple thing to plug one end into the dashboard and the other end into the headphone jack on the MP3 player. I was a happy camper in Toyota-land.

The Ford Fusion user guide said the car could do the same thing and had a picture of where the input jack was. But the picture looked nothing like the dashboard. It didn't look anything like any part of the car. I searched every inch of the dashboard and the entire front half of the car. No stereo input jack.

The third strike was the rearview mirror. The interior of the car slopes up in the back. Thus, anyone looking in the rearview mirror can barely see an elephant standing behind the car.

Next time I rent a car, no Fords.

Michael Horowitz is an independent computer consultant and the author of several classes on Defensive Computing. He is a member of the CNET Blog Network, and is not an employee of CNET. Disclosure.
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by skillingssucks October 2, 2008 3:37 PM PDT
Typical Microsoft.
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by Jim1900 October 2, 2008 3:53 PM PDT
We just came back from a two-week trip through the national parks of Utah and Arizona, and rented a Ford Fusion, which I was delighted to try. It actually is a nice car for ride and handling, and I had no problem with the radio, though I did not press the phone button at all. And the digital climate control worked fairly well.

But I agree entirely on the rear window. It is a hazard to navigation. I am just waiting for the lawsuit against Ford by some poor driver who ran over a 5 year old kid and didn't see him at all. And that is not to mention the parking hassle. I had to drive by all the parallel parking opportunities, as you have no idea where the rear of the car is. It looks like styling triumphs over function at Ford.
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by mhinnewyork October 3, 2008 8:33 AM PDT
Yes, the air conditioning was great. I'm glad to hear that someone else agrees about the view out the back. Michael Horowitz
by shutchi2 October 2, 2008 4:47 PM PDT
I don't think I would trust a column from someone so clueless that they can't operate a car radio with Sync. Granted, it's not my favorite interface, but if you can't figure that out it speaks volumes to your credibility regarding technical subjects.
Reply to this comment
by mhinnewyork October 3, 2008 8:36 AM PDT
I freely admit that I know nothing about cars. But my point is, why should you need to know anything to use the radio? Why does a radio get into a state where the on/off button doesn't work? That's just poor design. And the fact that Hertz had never dealt with a radio that wouldn't turn off, shows it is not a common thing that everyone knows about except me. Michael Horowitz
by opinion8ted October 2, 2008 7:23 PM PDT
AppleSuxLeo: Your Microsoft bias is showing... I don't believe you've ever used an Apple product, either.
Reply to this comment
by marshuff October 3, 2008 6:11 AM PDT
Probably a good thing you couldn't get the radio to work. You're probably the type of person that text messages while driving. I think the other's are right. You really should take the bus. I don't think you are safe on the highway.
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by evilernie345 October 3, 2008 7:32 AM PDT
I Have a Focus and the Sync is the greatest. The phones didn't work because you have to pair them as with any bluetooth device. I hardly read the manual and my SYNC does everything. Even I know where the input jack is on the Fusion, it is in the center console, Your problem was bad customer service not a bad product. When I had my old Razr paired to it it would even read me my text messages.
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by mhinnewyork October 3, 2008 8:42 AM PDT
I didn't mention it in the posting, but I also called Hertz about the audio input jack and they had no clue. In fairness, the car may not have had one, I don't always expect the owners manual to fully agree with the actual car, especially in a rental situation. Still, the owners manual said it was there, it didn't say some Fusion's have it and some don't. Michael Horowitz
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About Defensive Computing

Michael Horowitz is an independent computer consultant and the author of several classes on Defensive Computing. He views Defensive Computing as taking steps, when things are running well, to avoid or minimize the inevitable problems down the road. It's about educating yourself to the level where you can make your own intelligent decisions about keeping your computers and data happy and healthy. If you depend on computers, yet are on your own, without an IT department or nearby nerd, this blog's for you. His personal web site is michaelhorowitz.com.

He is a member of the CNET Blog Network and is not an employee of CNET.

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