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April 3, 2009 5:01 AM PDT

Sizing up new high-end machines from HP, Apple

by Peter Glaskowsky
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Last week, I attended a press event in Los Angeles hosted by Hewlett-Packard's workstation business unit. Hewlett-Packard was preparing for this week's announcement of three new Z-series workstation models: the Z400, Z600, and Z800.

HP briefed the reporters and analysts with all the key details of the products (the speeds and feeds, as we say), took us to visit a couple of HP's key customers in the area, and hosted presentations by software partners and more customers.

The new HP Z-Series workstations.

The new HP Z-Series workstations.

(Credit: Hewlett-Packard)

The workstations are very nice, especially the Z600 and Z800: high-quality dual-processor systems based on Intel's newest Xeon 5500-series processors with specific adaptations to distinguish them from ordinary PCs. Even the Z400, though based on a more basic PC-like design, uses a single Xeon processor and provides two 16-lane PCI Express Gen2 slots.

The customer visits were well chosen: one at BMW Designworks and another at DreamWorks, the movie studio that just released Monsters vs. Aliens.

BMW Designworks actually assisted with the industrial design of the new HP workstations. They're handsome machines, but not exactly pretty--certainly not in the way Apple's Mac Pro is.

More importantly, however, the HP-BMW design is functionally superior. In about the same case size as the Mac Pro, HP's Z800 has room for more RAM, more expansion cards, and more disk drives. BMW also worked handles into the design, and they work better than Apple's.

The difference in RAM is quite substantial. It isn't just about the slots (eight in the Mac Pro, twelve in the Z800)--but even more in the fact that HP supports 16GB dual in-line memory modules (DIMMs), while Apple's machine goes only up to 4GB per slot. That's 192GB for the HP and 32GB for the Mac.

To be fair, HP is merely promising to offer 16GB DIMMs by the end of 2009; you can't get them today. Apple rarely preannounces anything, so it's possible that the Mac Pro will support more RAM by then, but HP's advantage in slot count should keep it on top.

More RAM can often give more performance than a faster CPU, especially in memory-hungry engineering applications. If the software overflows the physical memory and must start using virtual memory, performance can plummet.

These are very nice machines. But they're also expensive. The Z800 starts at less than $2,000 (actually a good bit cheaper than the Mac Pro's entry price), but most buyers will aim higher. In fact, it's no big deal to spend $10,000 or more on a high-end workstation.

Does that seem like a lot of money to spend on a PC for business use at a time when many businesses are struggling? Quite the opposite, I think.

The truth is, the cost of a superior PC is almost trivial, compared with the value it can generate in the hands of a highly skilled designer.

HP tried to make this point in its presentations at the event, but it was very conservative in its figures. First, it assumed that the total cost per employee (including salary, benefits, office space, management overhead, etc.) was just $60 per hour, which is very low. Second, it shouldn't have been using a cost model at all!

The more useful basis for this analysis is revenue per employee, which can easily exceed $250 per hour for the kind of workers who can make effective use of a high-price workstation.

For an employee generating this kind of value, a $10,000 workstation justifies its purchase remarkably quickly. Even if the employee's productivity improves just 10 percent, the payback period is a mere 10 weeks.

It's worth thinking about what it takes to generate a 10 percent improvement in overall productivity. It isn't just a matter of computer performance, but performance helps. These new HP workstations are much faster than the older models, due to the combination of the faster CPUs, faster and more RAM, and a new generation of professional graphics cards from Nvidia and Advanced Micro Devices' ATI.

Performance relates to productivity, in terms of how much time the user spends waiting for the computer, so that's what to look for. Assuming that the software is working as well as it can, and the user's work habits are reasonable, processing delays for engineering visualizations, animation previews, circuit simulations, and similar tasks can really add up.

So it's no surprise to me that there's still a market for pricey dual-processor workstations.

What does surprise me is that there aren't more companies trying to rebuild the market for super high-end workstations.

SGI, in its glory days, used to be able to sell some pretty amazing machines for professional users. I have an SGI Octane workstation that originally sold for over $50,000. That seems like crazy money, but even a $50,000 workstation in the right hands could still pay for itself in less than a year, a reasonable return on investment.

Alas, SGI went bankrupt again this week and then promptly sold itself to Rackable Systems for $25 million plus the assumption of SGI's debts.

I'm sad that SGI is gone, but it wasn't the workstation business that killed the company, and the numbers show that market niche still exists. HP could occupy that niche, if it chose, as could any company that makes four- and eight-processor servers, which share most of the same engineering issues.

Some small companies, such as Boxx Technologies (which I wrote about last summer in "Boxx fills in for a failing SGI") and HPC Systems, make bigger workstations, but both of these vendors' product lines are stuck with AMD Opteron processors at the moment, which are no longer performance-competitive with the new Xeons.

Later this year, new multiprocessor-capable Xeon processors will arrive that could reinvigorate the super-workstation market, and I hope that some of these companies step up to the challenge. I believe that there's some good money to be made there, and the rest of the world economy will benefit at the same time.

Peter N. Glaskowsky is a computer architect in Silicon Valley and a technology analyst for the Envisioneering Group. He has designed chip- and board-level products in the defense and computer industries, managed design teams, and served as editor in chief of the industry newsletter "Microprocessor Report." He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.
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by tipoo_ April 3, 2009 7:26 AM PDT
Jebus, 50 grand on a workstation?!
Reply to this comment
by Hep Cat April 3, 2009 9:37 AM PDT
Yeah, and that was without a full complement of RAM. High end computers - they used to be expensive!
by rapier1 April 3, 2009 10:57 AM PDT
50K used to be cheap.
by Warhaven April 3, 2009 9:31 AM PDT
Thank the gods it has plenty of PS/2 and serial ports! I wouldn't know what I'd do if my top of the line workstation didn't have all that legacy hardware on it! For a minute there, I thought I wouldn't be able to use my Novation CAT with all this fandangled new technology like YUU-ESS-BEE!
Reply to this comment
by sparrowhyperion April 3, 2009 10:23 AM PDT
THAT is one UGLY machine..!! I don't like HP systems. I have always found their quality to be somewhat lacking. At that price I could build something twice as fast and it would look better too. After HP also stands for (Hefty Pricetag). The only thing HP I ever buy is their scanners. None of their other products seem worth the price and this is true about these chunks of... Well hardware....
Reply to this comment
by Mergatroid Mania April 3, 2009 10:57 AM PDT
Hmmm...I didn't know there were easly available main boards with multi processor sockets and 12 RAM slots that could support 16G each. I'll have to keep my eyes peeled for those.
by Peter Glaskowsky April 3, 2009 11:17 AM PDT
No, you could not build something twice as fast. Probably not any faster.

You might be able to save a little money, but you'd end up with a system that lacks third-party software certification and will likely require a lot more attention and maintenance over the years. When the user can generate $250/hour of revenue, even a little downtime will quickly wipe out any cost savings you might achieve with whitebox components.

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by man_w_balls April 3, 2009 9:46 PM PDT
Peter Glaskowsky:

Did HP pay you to write this advertisement?
It's a clearly biased article, so I will add my 2¢ of bias - I have never used an HP computer system that was close to good, or even one that I would consider a decent computer. I don't care how "functionally superior" you think these HP garbage cans are, because I would totally love to have a new Mac Pro. I know for a fact the Mac Pro is awesome, and the case isn't just pretty - it's solid aluminum and fully perforated for airflow like a wind tunnel. Trying to argue a case that HP designs better than Apple's engineering is like saying a suped-up race Mustang is cooler than a Ferarri Enzo.
by Peter N. Glaskowsky April 3, 2009 10:12 PM PDT
No, of course HP didn't pay me to write this. What a stupid thing to say.

There's no bias in this article except my usual bias in favor of good engineering.

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by Mergatroid Mania April 3, 2009 10:58 AM PDT
Yep, Apple is great at pretty.
Reply to this comment
by sandor_f April 3, 2009 11:04 AM PDT
So what is HP's pricing for the following?

2x4 core 2.26 ghz (8 core total)
6 GB RAM
640 GB SATA
nVidia GeForce GT 120, 512 MB RAM
DVD recorder


Apple = $3300


I cannot even figure out how to BTO the new offerings from HP...

Dell Prices out about the same for a T7500 workstation, but WITHOUT dual Quad Core processors...
Reply to this comment
by Seaspray0 April 3, 2009 3:22 PM PDT
"The Z800 starts at less than $2,000". That was from the story. Does it help?
by Peter N. Glaskowsky April 3, 2009 9:22 PM PDT
HP doesn't seem to have announced pricing details. Actually there are two 'base model' prices that HP has mentioned for the Z800-- $1,800 and $2,000. I don't know which is right. That's still at least $500 below the base price for the Mac Pro, but I haven't done a detailed comparison.
by benkun2000 April 3, 2009 11:05 AM PDT
"Some small companies, such as Boxx Technologies (which I wrote about last summer in "Boxx fills in for a failing SGI") and HPC Systems, make bigger workstations, but both of these vendors' product lines are stuck with AMD Opteron processors at the moment, which are no longer performance-competitive with the new Xeons."

--Boxx supports Intel Xeon 5500, the newest Quad Core processor! Please see http://www.boxxtech.com/products/3DBOXX/8500_Overview.asp for a look at the new system!!
Reply to this comment
by Peter Glaskowsky April 3, 2009 11:15 AM PDT
Yes, sorry, I was imprecise-- I meant that BOXX and HPC have to use AMD chips for the four-socket and eight-socket systems. Thanks for the correction.

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by Angmarr April 3, 2009 11:14 AM PDT
so its more powerful then the mac (big surprise) cheaper than it (bigger surprise)

and I don't what what type of girlie standards are used, but for a lot of us mac don't look good at all.
Reply to this comment
by sandor_f April 3, 2009 11:36 AM PDT
So the HP only comes with a SINGLE quad core processor? Can you BTO 2x quadcores?

Apple's low end comes with a single quad core, but the $3300 Mac Pro comes standard with 2 quad cores....
Reply to this comment
by Peter N. Glaskowsky April 3, 2009 9:23 PM PDT
You can add a second processors to the Z600 and Z800. I expect there will be standard configurations with two CPUs. The Z400 supports one processor only.
by darkstar32170 April 3, 2009 11:41 AM PDT
I have to be critical of this article and its headline. Other than a short discussion about RAM capacities there was no "sizing up high-end machines from HP and Apple." I was hoping to get a somewhat honest comparison to the two. Most interesting would have been a cost comparison of equivalently equipped machines. I know that no matter how hard one tries there will be differences but to simply say that the Z800 starts below $2000 (probably meaning its $1999) how does that machine compare to the $2500 Mac Pro. The author simply says that the HP has space for more expansion cards and more disk drives. HOW MUCH MORE - BE SPECIFIC. We spent almost half of the article discussing a bankrupt company. Being that I spend a lot of my time creating 3d architectural renderings the article the headline led me to believe I was going to read would have been very useful.
Reply to this comment
by Peter N. Glaskowsky April 3, 2009 9:25 PM PDT
My original title was "The true value of high-priced workstations" which I think is more representative of the content of the article.
by commsoft April 3, 2009 12:41 PM PDT
At least you can get the HP with a Blu-Ray drive. Sounds like just the ticket.
Reply to this comment
by amigosito April 3, 2009 1:50 PM PDT
The HP box sounds nice, even if it doesn't run Mac OS X ;-)

I'd like for there to be more competition in this segment b/c it would force Apple to get off their duffs and refresh their high-end hardware more quickly. That said, I am skeptical that the HP box would result in higher revenue-per-employee than the Mac Pro, even with superior specs.
Reply to this comment
by pjhenry1216 April 21, 2009 7:20 AM PDT
Well, I'd be skeptical that changing from one OS to another will destroy a lot of revenue-per-employee. So if you're already on Apple, stay with Apple. If you're on Windows, stay with Windows.

I'm also quite skeptical that anybody who's skills require such power will run into problems with the OS. When it comes to extremely skilled power users controlling their own workstation, there's very little performance difference between Apple & Windows & Linux. For the average consumer, its a much different story thats also much more controversial. But at this point, trying to make any revenue-per-employee based solely on the OS is ridiculous to an extreme. I'd have to call "fanboy" on that one. After a certain point, the OS is just the tool and offers little to no advantage over any other when the user knows exactly what they're doing.
by Dango517 April 3, 2009 2:45 PM PDT
HP Z4000:

http://www.hp.com/united-states/campaigns/z-workstations/pdfs/hp_z400_datasheet.pdf

Apple Mac Pro:

http://store.apple.com/us/configure/MB871LL/A?mco=NDE4NDIwNA

Processor

HP 2.40 GHz dual
MAC 2.66GHz Quad

Quad is faster and has 4 cores or twice the processing ability of the dual

Memory

HP 4 DIMM slots DDR3 1333 MHz
MAC 3GB 1066MHz DDR3 ECC SDRAM

1333 faster then 1066

Hard drives

HP Up to (4) 3.5-inch 7200 rpm
Mac 640GB 7200-rpm Serial ATA 3Gb/s

Drive bays

HP 2 internal 3.5-inch HDD bays (3 external 5.25-inch bays,)
Mac 4 internal (size not specified)

Twice the bays with the Mac

PCIe Slots

HP 2 PCI Express Gen2 x16, 1 PCI Express Gen2 x8 mechanical/x4 electrical, 1 PCI Express Gen1 x8 (5 total)
Mac The Mac Pro has four PCI Express expansion slots.

A closer look would need to made of this area for the HP machine

Graphics

HP 2D NVIDIA Quadro NVS 295 (256 MB)
Mac NVIDIA GeForce GT 120 512MB

Mac graphics processor has twice the graphics memory

Monitor

HP HP LP1965 19-inch LCD Monitor
Mac Mac Pro to a 24-inch Apple LED Cinema Display

Mac monitor is larger

Price

HP no price specified from web site

http://h10010.www1.hp.com/wwpc/us/en/sm/WF05a/12454-12454-296719-307907-296721-3718668.html

Mac $2,499.00

This is a general over view of each machine from its specification only. A hands on test of each machine would be necessary. A closer look at benchmark performance would also needed in particular in the areas of processor, RAM, and graphics performance. Though GHZ is a strong indication of performance it is not all inclusive.

This analysis was done very quickly using the specifications only. Thou the HP machine appears to be the lest performing of the two.The HP has a much greater up grade path then the Mac especially in it's ability to retain more information and provide very fast hard drive performance. This would be especially useful in companies with large data pools. It's inherent flaw is having only two internal drive bays. In my opinion, if this analysis had been made on similar performance factors/equipment (apples to apples) rather then base entry level units (apples to oranges) the HP would be cheaper once the price were known with a much greater up grade path.

Final word, buy the HP then up grade it. Never buy a PC or Mac because it's pretty (dah).
Reply to this comment
by Peter N. Glaskowsky April 3, 2009 9:28 PM PDT
That's the Z400. It's a sub-$1,000 machine. No wonder it has inferior specs to the $2,500 Mac. The relevant comparison is to the Z800, which is the machine I identified has having more DIMM slots, more PCIe slots, and room for more disk drives.
by i_made_this April 4, 2009 7:29 AM PDT
Peter, Boxx has actually added the new Xeons in its 8500 line and the i7's in its redBoxX line, so Boxx is good to go for those that require Nehalem CPU's.

I sense that Apple has lost a lot of this market for its own unique reasons.

The architectural, scientific and design houses buying $10 to $30K stations generally know a heck of a lot more about hardware and software than civilian users. I sense they require a lot more flexibility in hardware choices than HP or Dell is willing to offer - and even if HP or Dell did, in case a glitch or query arises on your $30K station, who can you get an answer from promptly - the big OEM's or the top custom shops like Boxx? Customer service and flexibility in hardware choices win this competition hands-down.
Reply to this comment
by Mac OS XP April 5, 2009 4:04 PM PDT
Who could possibly need a $10k machine? Unless you need it for all kinds of 3D renderings and weather forecast models or to control all of a company's systems or whatever. $1k will be more than enough to do basic business stuff like worksheets and presentations and internet and stuff like that.
Reply to this comment
by monkeyfun14 April 6, 2009 8:27 AM PDT
What do you think a workstation is designed for?

Its not made to browse the web and play games.
by pjhenry1216 April 21, 2009 7:26 AM PDT
You should have stopped after "or to control all of a company's systems." Because then your post would have both your question and your answer and you only would have looked like you were stating the obvious instead of not understanding what you're talking about. If the employee is bringing in $250 in revenue per hour, what kind of work do you think they're doing? Making a spreadsheet? At no point in this article were you ever supposed to believe this is for an average computer user.
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About Speeds and Feeds

Silicon Valley-based computer architect and chip analyst Peter N. Glaskowsky attends a variety of industry conferences throughout the year to meet with industry thought leaders and dig into the future of computing technology. In Speeds and Feeds, he analyzes trends in system architecture and interface design, as well as market and political pressures surrounding those trends. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

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