The new MacBooks: Beauty more than skin deep

I couldn't be at the Tuesday morning Apple launch event for the new MacBook and MacBook Pro systems, but I've had a chance to review the announcements.

Normally I focus on the technology in new products, but this time, I have to say my first impression is dominated by the appearance of these systems. These are some good-looking laptops.

Apple's new MacBook Pro.

(Credit: Apple)

The most dramatic change is the new display surround, black glass that goes right out to the edge of the upper case just like on an iPhone. The lower case also looks significantly cleaner now that the old gray plastic edging is gone. I never liked this edging on my MacBook Pro. It looks and feels like what it is: a compromise forced on Apple by the inherent difficulty of making bare metal edges meet cleanly.

Apple dealt with this problem on the new machines by relocating the case seams to the underside of the machine, where they're less visible--and where they can serve a more useful purpose, that of simplifying access to the battery, hard disk, and RAM. I'm especially sensitive to the whole hard-disk thing on the old machines, having upgraded my hard disk twice in two years.

The new case is what Apple calls a "unibody" design, recalling the term used in the automotive industry to describe a car chassis made by welding together many sheet-steel pieces...but in fact, Apple's new manufacturing is much more unitary than that. The lower chassis of all the new machines (as well as the original MacBook Air) is made by milling down a solid block of aluminum to the exact shape needed.

This approach makes for an exceptionally strong, stiff chassis. Milling (also known as stock removal) is more expensive than some other methods, but it provides almost unlimited design freedom. It's the same method I'd use if I were building low-volume, high-value custom notebooks; for Apple to be using it on high-volume system expresses a strong commitment to product quality. (The only method that would produce an even stronger chassis is net-shape forging, in which the metal is formed under high pressure to the exact shape required...but that approach would also be more expensive, and it imposes significant design constraints.)

I also really like the new trackpad. It's huge, and it supports more multi-finger gestures than a New York cabbie. My MacBook Pro uses two-finger dragging to scroll within the window under the cursor, and really, I think this was one of the greatest improvements in general usability in years. More gesture recognition should be even better. With any luck, Apple will support both one- and two-finger clicking for left- and right-clicking.

Apple's decision to use Nvidia chipsets is especially significant on the MacBook models, because the Intel chipsets usually used in midrange systems have really weak graphics. Mac OS X and many Mac applications rely on good 3D acceleration. Nvidia has it, Intel doesn't. On the MacBook Pro models, Apple would have included a good discrete graphics chip no matter who made the chipset, but the fact that both come from Nvidia made it easier for Apple to support switching between integrated and discrete graphics depending on whether the user needs battery life or 3D performance at the moment.

There are some things I'm not so sure about on these new systems. I generally prefer a matte-finish display, but there's no longer any alternative to a glossy, glassy screen. Apple says reflections are less of a problem with a high-brightness LCD such as these machines are equipped with, but I'd have to live with one for a while to believe that.

I'm also not sure if the crisp new aluminum edge around the keyboard and palm rests is entirely a good thing. It doesn't look any sharper than the edge on the plastic around my own machine, but the plastic has a glass-smooth and, more importantly, low-friction surface. This is another thing I'll have to try for a while before I can make up my mind.

Is this really the right time to shift all of Apple's portables to the new DisplayPort standard? Apple's new 24" Cinema Display with DisplayPort and a built-in MagSafe power supply is a very cool product, but most of the displays in the world use analog RGB (over a VGA cable) or DVI.

Apple used to throw in a free DVI-to-VGA adapter, but the new MacBooks require extra-cost adapters--three different ones!--for the same functionality, and some of these dongles are active electronic devices. It looks like one of these even needs to draw additional power from a USB port!

The battery-level indicator is now built into the side of the machine itself, rather than being part of the battery. This puts the indicator where it's easier to see when a battery is installed, which is good, but I wonder if there's another indicator on the battery itself, since it's even more important to know the condition of a battery when it isn't installed.

A few things that aren't quite so awesome:

There's no new 17" model, just a lightly updated version of the old 17" model. (If you really must have a matte-finish LCD screen on a MacBook Pro, that's the only way to get it.) I expect this is just a temporary situation.

There's no Blu-ray optical drive. At the post-announcement Q&A, Apple CEO Steve Jobs explained that Blu-ray licensing "is just a bag of hurt" today, so the company is holding back until that gets straightened out.

The maximum RAM is still only 4GB. With OS support for considerably more, I was hoping Apple would remove that particular limit in this generation of notebooks. Personally, given my tendency to keep a dozen applications open plus, sometimes, Parallels Desktop running Windows Vista--and the low cost of DRAM today--I'd be happier with as much as 16GB of RAM.

Apple doesn't yet offer 500GB hard disks as a build-to-order option. With two companies making these drives, Apple's a little behind the times on this one.

There's no eSATA or FireWire 3200. The MacBook Pros still have FireWire 800, which is plenty good enough for any single-disk or dual-disk RAID boxes, but it's old technology now. (And as a commenter points out below, the MacBooks have lost FireWire 400, a problem for video editing and other applications that benefit from fast external hard disks.)

I mention these things because they matter...but really, not as much as the high quality and aesthetic appeal of the new machines. I'm not in the market for a new laptop quite yet, but if I were, I'd have placed my order by now.

[CrashPad63]

Yeah they are ok. Much better choices out there though, The XPS lineup at Dell or Area51 at Alienware. Heck HP and Toshiba look better than these and cost less.

[hughmass]

Apple sells the new MacBooks with the option to buy Final Cut Express along with other options like iWork. But the MacBook has no firewire, and FCE really demands an external firewire harddrive. Isn't that a lawsuit waiting to happen? Video pros are appalled at what Apple is doing in eliminating firewire and selling FCE with the MacBooks.

[Peter N. Glaskowsky]

I think Apple's expectation is that MacBook customers are more likely to use USB-equipped camcorders and work with smaller, simpler video projects.

I know that people want more features on cheaper systems, but like any other company, Apple wants to offer a range of products at a range of prices so that customers with more to spend feel like they're getting their money's worth too.

But you're right, FireWire was on previous versions of these machines, and now there's basically no way to add high-performance external storage, so that's a loss of functionality. Thanks for pointing it out.

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[tech2art]

I was helping my sister yesterday set up her Dell laptop for Skype with an external camera/mic and was shocked again at just how stupid the whole PC experience is. You really can't compare Apple computers with PC's. Apple products are such a joy to work with! It is sort of like what the Japanese did with cars years ago that Detroit wasn't doing...they seriously thought about the driver/user. Finally, your not paying for the Apple name, your paying for the Apple experience, which is like nothing else on the market and worth every penny you spend.

[Rawnchie14]

Experience... yea experience of being a corporation's lap dog. You do whatever they say when you own one of their products, stripped of your freedom, and made to believe you benefit from it.

What an experience I say! And you pay a premium for it too!

[techonly]

Well, installing skype is a breeze, download and install, and call another person. the video and voice works automatically. No need to configure firewall. And thats what you called "smart". If you cant get it to work. Well too bad for you.

[dysonl]

Well, with PCs, you at least have the freedom to use external devices, if you choose to do so. There are thousands to choose from. Freedom of choice may be a bit to "complicated" to handle for some people. For tech-challenged users, a Mac might be a better fit indeed. And it comes with a price

[mjkphoto]

The glossy screen is a deal breaker. Matte finish displays are critical to creative professionals working on photos or design layouts all day. Adjusting the brightness to compensate for reflection runs counter to a photographers workflow, where color, highlight and contrast quality are important. It pains me to consider moving back to Windows, but the lack of a matte display on the notebook line gives me no choice. The 17 inch MacBook Pro is too large and heavy for my needs. Odds are it will get the new glossy display soon. What a terrible decision by Apple. They are clearly targeting consumers at the expense of creative professionals, especially photographers and graphic designers. It is a shame.

[Galaxy5]

I have to give you a second on this. It is incomprehensible that Apple would choose to eliminate matte displays entirely from the MacBook/Pro lineup, Matte finishes diffuse reflected light from the display, making it easier to use lower brightness levels in darkened rooms (which is the ideal for photo editing) without re-calibrating the display. In addition, the super contrast and high comparative saturation from these displays is going to make someone's library of photographs look much different than before.

We don't even know (not having an iMac or new notebook to test) whether these glass sandwiched displays can even be calibrated properly; if there are reflections between the LCD panel and the glass cover, then any calibration is going to be suspect - a problem made worse by the "vivid" color saturation, reflectance, and extreme contrast of these displays.

I've long suspected there's no one watching out for creative pros at Apple. Now I'm almost sure of it.

[FCBarca]

These are good comments, IMHO...I'd agree, as well.

Not crazy about the glossy screen finish, the lack of esata or firewire ports and the limit on RAM

The BluRay is a nonissue for me as this may too go the way of HD DVD

[RubenSande]

I can't get over the beauty of these machines. Sure they are priced high, like well made leather shoes, definitely worth it. I am a designer and am on the fence about the screen.
FYI, these guys are making custom cases for the MBP and MacBook~made in San Francisco to boot. I already ordered my sleeve .

[dysonl]

@tech2art: Well, with PCs, you at least have the freedom to use external devices, if you choose to do so. There are thousands to choose from. Freedom of choice may be a bit to "complicated" to handle for some people. For tech-challenged users, a Mac might be a better fit indeed. And it comes with a price.

[auramac]

it's been my professional experience over the last decade and a half that most "tech-challenged users" are sheep who wouldn't even consider trying a Mac.

[LunaticSX]

@dysonl

You may not have noticed it, but plenty of external devices are available for and work on Macs, too.

[Airplaneguy]

Beautiful on the surface - Ugly underneath.

I love Apple Computers - but what a let down! No CPU refreshes - Nothing really new - except for the form factor.

What about an Atom Net machine?
If we have to replace FW - why not eSATA ?
Where are the Quad Core CPU's ? I thought Apple was suppose to be in good with Intel.

Many of us have multiple machines and Firewire all for all of our external drives, FW DVI's - it is what makes Mac's FAST - so much for the so called Apple Standard.

Mr. Jobs has sold us down the river for a few extra penny's he makes by removing firewire.

I guess Mr. Steve got old and greedy. Very Very Sad. I miss the old Steve Jobs - the rebel.

[Peter N. Glaskowsky]

There aren't any better CPUs available. At least nothing that would fit into a 0.95"-thick laptop. Yeah, there are some quad-core laptops. But the machines they're in weigh like seven or eight pounds... and up.

I can't imagine Apple in the Atom netbook market. Those machines make just a few dollars of profit each. There's more fad than value there.

I did mention eSATA, and you can still get FireWire 800 on the new MacBook Pros. I expect Apple decided that if the low-end machines were getting the same aesthetics and expensive manufacturing techniques of the high-end machines, something else had to come out.

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