July 7, 2008 8:46 AM PDT

It's time for Jerry Yang to step aside

It's time for Jerry Yang to step aside. I know Jerry probably doesn't want to hear that and it's difficult for the Yahoo faithful to come to that realization, but there isn't any other option available to him.

In the past 24 hours alone, we've discovered that Microsoft and Carl Icahn have been chatting it up on numerous occasions; both Ballmer and Icahn want Yang gone; and Icahn is a firm believer that the only way to fix Yahoo is to sell it Microsoft. All the while, we haven't heard anything from Jerry Yang and company and the employees are left wondering what's happening to their employer.

Of course, the answer is quite simple: it's being torn apart by a greedy and jealous CEO who looks like he has no regard for his shareholders, while another force, Carl Icahn, is showing his own greed and trying desperately to get out from under this albatross with some sort of financial gain.

But in the end, the writing on the wall is suddenly so clear: Yahoo needs to go to Microsoft as soon as possible and Jerry Yang and the rest of his cronies on the board need to be ousted just as quickly. And whether he wants to believe it or not, it better happen before the August 1 board meeting.

For his part, Yang is now trying something new. Instead of working alongside Icahn in trying to get the Microsoft deal done, reports now suggest that Yahoo is in talks with Time Warner to enter into a merger agreement worth $10 billion.

Of course, this move doesn't matter. Not only is $10 billion far too little for Icahn and the rest of the shareholders to suddenly take Yang's side, but Microsoft has put the pressure on the board and made it abundantly clear that it would be willing to work with Yahoo if Yang and his cronies step aside.

"We have concluded that we cannot reach an agreement with [the current Yahoo management]," Microsoft wrote in a letter. "We confirm, however, that after the shareholder election, Microsoft would be interested in discussing with a new board a major transaction with Yahoo, such as either a transaction to purchase the "Search" function, with large financial guarantees or, in the alternative, purchasing the whole company."

To add more fuel to the fire, Icahn wrote an equally damning letter saying, "Steve [Ballmer] made it clear to me that if a new board were elected, he would be interested in discussing a major transaction with Yahoo!, such as either a transaction to purchase the "Search" function with large financial guarantees or, in the alternative, purchasing the whole company. He stated that Microsoft would be willing to enter into discussion immediately if the new board that has been nominated were elected."

All the while, the leader of the company, Jerry Yang, is left out. Not only has Microsoft decided to discuss the value of an agreement with someone who has no power at the company, but it has found no reason to discuss anything else with Yang.

And now, Jerry Yang is nothing more than a lame duck.

As public opinion moves to Icahn's side, Jerry Yang and the rest of the board are floating away with no prospect of survival. With Microsoft officially done talking with this board and Icahn making it abundantly clear that Jerry Yang has botched the entire deal, Yang can only do one thing: preside over the slow retreat until August 1 when Icahn and the rest of his buddies take over and sell the remains to Microsoft.

Regardless, I just don't see what else Jerry Yang can do except step aside and let the popular majority take over. Yang has no way to turn the company around in the next three weeks, can't form a deal with Microsoft, and although he could try to strike a deal with other companies like Time Warner, no one is going to like that deal, so it'll probably die before it becomes a reality.

The forces against Jerry Yang are simply too great right now and his radio silence today tells you everything you need to know: he's at wit's end. And when your own CEO can't muster a response that puts people back in his corner, there's really only one solution: get rid of him.

It's time to move aside, Jerry, and let someone else run your beloved company into the ground.

Want to know what Don is up to? Follow him on Twitter, identi.ca, and FriendFeed.

Recent posts from The Digital Home
The Digital Home Video: iPhone 3G: A retrospective
Reality Check: The Seinfeld ad was superb
The Digital Home Video: Yep, Microsoft fanboys do exist
Why everyone should embrace gaming
The Digital Home Video: Frivolous lawsuits against Apple need to stop
Add a Comment (Log in or register) 4 comments
by brianowright July 7, 2008 9:01 AM PDT
A Microsoft/Yahoo merger is not in the best interests of anyone. It would not be good for MS even though they are getting Yahoo's search. With all of the executives leaving Yahoo, this will present a perfect opportunity for it to finally unify all of its disjoint services together and form a much stronger and better performing company.

Yang has only been at the helm for a year, which is a very short time to see anything get done especially with merger and hostile take-over talks going crazy. While he may not be the choice for CEO but its much better than Icahn and his group or even selling out to MS.
Reply to this comment
by Minh2008 July 7, 2008 1:20 PM PDT
It's funny, but when reading:

"it's being torn apart by a greedy and jealous CEO who looks like he has no regard for his shareholders"

I immediately thought of "Steve Ballmer."
Reply to this comment
by shahnyboy July 8, 2008 12:07 PM PDT
"...willing to work with Yahoo if Yang and his cronies step aside."

Interesting the author chooses to slap this label on the Yahoo guys, who are trying to protect their company from a hostile takeover in a world where only a few guys own the media. (Isnt it terrifying to know that all the information will be controlled by the likes of R. Murdoch?) Icahn on the other hand cares nothing more then about MONEY, period.

Yea, yea its a public company and the poor shareholders, etc etc.. but if $$$$ is the ultimate goal then i guess calling someone who is looking at the bigger picture and stay "clean" a "crony" is perfectly suitable.
Reply to this comment
by ogman July 8, 2008 2:45 PM PDT
Yeah right, like we need less competition in the tech sector. Maybe what we really need are fewer tech writers. It's time to move aside, Don, and let someone else run your beloved CNET site into the ground.
Reply to this comment
Powered by Jive Software
advertisement

Latest tech news headlines

Resource center from News.com sponsors
What you need in business class email.
Mailtrust

Click Here!
Never worry about email again. From mobility and shared calendaring to virus and spam protection starting at only $3 per mailbox. more>

Rackspace Mailtrust
Total Email Relief

We'll take care of your email so you can take care of your business.

14 Day Free Trial

With expert support 24x7x365 we guarentee 100% uptime. Try us for free for 14 days. Never worry about your email again.

Just $3 per mailbox

Choose the plan that is right for your company and only pay for what you need.

About The Digital Home

Don Reisinger is a technology columnist who has covered everything from HDTVs to computers to Flowbee Haircut Systems. Besides his work with CNET, Don's work has been featured in a variety of other publications including PC World and a host of Ziff-Davis publications.

Don writes product reviews for InformationWeek and is a regular contributor to Processor Magazine. You can visit his personal site at DonReisinger.com or if you would like to email Don with questions or comments, drop him a line at CNETDigitalHome@gmail.com. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

Add this feed to your online news reader

The Digital Home topics

Subscribe to the Digital Home podcast

Have you ever wanted a no-nonsense discussion on what is really going with all the tech topics related to your Digital Home? If so, join Don Reisinger as he brings you the same biting commentary you've come to expect from his Digital Home blog in all its audio glory.

Subscribe to this podcast using an RSS reader other than iTunes

Subscribe to this podcast using iTunes

Don's links
Don's Facebook account
Don's Twitter feed
Don's Friendfeed account
Don's Google Reader account
Don's Last.FM account
Don's Pownce account
Don's Flickr account

Featured blogs

advertisement
advertisement

Inside CNET News

Scroll Left Scroll Right
  • News - Business Tech

    Chrome's JavaScript challenge to Silverlight

    The advent of Google's Chrome browser, software pros say, should spur a big speedup for JavaScript, which would raise its standing against Microsoft's Silverlight technology.

  • Gallery

    Photos: Top 10 reviews of the week

    Here are CNET Reviews' 10 favorite items from the past week, including the TiVo HD XL, Sony Cyber-shot DSC-H50, and the Dish Network's newest digital TV converter box.

  • News - Apple

    Apple watchers spot 'iPod Nano' pix, iTunes hints

    The rumor mill has long been predicting a longer, leaner new version of the iPod Nano, and now it's conjuring up some pictures.

  • Outside the Lines

    EIC Squared: Chrome, iPods, and a Dell-Salesforce union

    On this week's EIC Squared podcast CNET's Dan Farber and ZDNet's Larry Dignan discuss Google's latest rocket launch--the Chrome browser--as well as Apple's iPod event next week and a Dell-Salesforce.com union.

  • Video

    Katie Couric reflects on first Webcast

    The political conventions are over and so are CBS Evening News anchor Katie Couric's first series of Webcasts. CNET's Kara Tsuboi sat down with Couric on the final night of the Republican National Convention to discuss what she liked about Webcasting, some of her most memorable guests, and whether TV news will still be around by the next round of conventions.

  • News - Digital Media

    At 10 years old, whither Google?

    Daniel Sieberg of CBS News looks at how the company grew exponentially from start-up to superstar and part of our culture, but what's ahead?

  • Video

    YouTube plays party politics

    During the presidential campaigning four years ago, YouTube didn't even exist. Now it's a tool candidates must master to get their message across. CNET's Kara Tsuboi stops by the YouTube upload booths at the Democratic and Republican conventions to find out why Google's video site has such a big presence in Denver and St. Paul, Minn.

  • News - Gaming and Culture

    Are Demo and TechCrunch50 fragmenting their audiences?

    With both events scheduled to start Monday, many press, as well as venture capitalists and others are having to choose which one to attend.

  • News - Cutting Edge

    Execs predict next Google-like tech

    On eve of company's 10-year anniversary, researchers and business pundits speculate about what technologies might someday have as much impact as Google.

  • Gallery

    Images: The art of 'Spore' prototypes

    Will Wright and his Maxis team worked on dozens of prototypes to test the elements of their soon-to-be-released evolution game. Here's a sampling.

  • Webware

    Mozilla releases second Firefox 3.1 alpha

    Added features include support for a new video tag element introduced with the HTML 5 standard, along with some speed enhancements.

  • Green Tech

    Duke Energy to invest in mini solar power plants

    Can hundreds of rooftop solar panels collectively operate like a central power plant? Duke Energy launches $100 million distributed solar program to find out.