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September 15, 2009 3:04 PM PDT

Blockbuster to shutter up to 960 stores

by Don Reisinger
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A Securities and Exchange Commission filing has revealed Blockbuster's plans to close up to 960 retail store locations by the end of 2010 as it attempts to makes its operation more financially stable.

According to the company's filing, it plans to close all unprofitable stores, while refocusing its efforts "to improve four-wall profitability." To do so, the company first analyzed its over 7,000 stores to determine if they were profitable or not. A whopping 18 percent of Blockbuster's stores are unprofitable. The remaining stores are profitable.

Prior to making the decision to close some of its unprofitable locations, Blockbuster planned to close 280 to 300 stores as part of a grouping it calls, "normal closures." Stores added to the "accelerated closures" category will also be closed by the end of this year. According to Blockbuster, the number of accelerated closures will equal 300 to 385 locations.

Next year will be a slightly less active year for store closures. Blockbuster indicated in its SEC filing that 2010 will bring 100 to 125 normal closures and 130 to 150 accelerated closures. By the end of 2010, it expects to have closed 810 to 960 retail locations.

As troubling as that might sound, Blockbuster spokesperson Randy Hargrove said in a phone conversation that a certain amount of measured skepticism should be exercised. According to Hargrove, these figures are not guaranteed.

"All these stores are candidate stores," Hargrove said. "Although we may in fact close that many stores, if we can renegotiate leases or remodel stores to make them more profitable, that number might go down."

But Blockbuster's closure story doesn't quite end there. Further down in the filing, Blockbuster indicated that 275 to 300 stores are subject to the company's "lease mitigation/termination efforts." Another 250 to 300 stores might be converted into outlets. If successful, that would bring Blockbuster's grand total of rental store closures to 1,335 to 1,560, or up to about 22 percent of all the stores currently in operation.

Of course, there's a financial side to Blockbuster closing so many stores. The company claims that if it's successful in closing up to 960 locations, it can increase its earnings before interest, taxes, depreciation, and amortization (EBITDA) by $50 million to $60 million.

Kiosks
Although Blockbuster plans to close several stores, the company's kiosk business is expected to grow.

In a separate filing with the SEC, Blockbuster reported that it currently has 497 kiosk units available to consumers in the U.S. It plans to have 2,500 units available by the end of 2009. By mid-2010, it hopes to have 10,000 kiosks available to compete with Redbox.

Hargrove believes kiosks will help his company turn a corner. He pointed out that even though some stores will close, the company's kiosks "will increase the points of distribution, thus getting our product in front of more people. This whole plan is part of a multiplatform strategy to get those additional points of distribution," he said.

Although that might be a silver lining for Blockbuster, closing about 1,000 stores can't be good for business. And considering the company's stock price is hovering at about $1.40, while Netflix's price is over $44 per share as of this writing, it might only spell more troubles for Blockbuster's market appeal.

Unfortunately for Blockbuster, the bad news just keeps on coming.

Updated at 4:14 p.m. PDT to include Blockbuster spokesperson Randy Hargrove's statements.

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Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.

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Add a Comment (Log in or register) Showing 1 of 2 pages (45 Comments)
by chipsendip September 15, 2009 3:23 PM PDT
Good riddance to this dinosaur. They had a stranglehold on the industry for too long with sub par selections and uninterested staff. The store near my house will no doubt close as we never see anyone shopping there. It's good to see a great company like Netflix take the reigns.
Reply to this comment
by Al3d September 15, 2009 3:37 PM PDT
I agree, as someone who's been a costumer of both, first Neflix, then blockbuster, then back to netflix, I'm glad Netflix it's the one coming on top. arrivederci, say hi to Circuit City for me.
by alexacker September 16, 2009 9:54 AM PDT
Obviously you and the others wanting Blockbuster to go away either (a) don't live spontaneously or (b) don't have kids where it's fun to venture out the local video store and choose from the stacks of titles and maybe grab a treat for the little one. As a technologically-savvy parent (alexacker.wordpress.com), I can tell you it's very refreshing to be a little more tactile now and again?versus being served.
by Renegade Knight September 16, 2009 10:57 AM PDT
@alexacker

Obviously is overused and in this case you left out many options. I can think up three off the top of my head. C.) They go to the movies. D.) They buy movies. E.) They do other things and movies dont' play as large a role. F.) They get the "who the heck moved this up the list" enjoyment. (not sure it counds as spontaneous but it is a suprise).
by alexacker September 16, 2009 11:14 AM PDT
@ Renegade Knight

I'm not sure I understand what you're trying to say. What does this mean...?

They get the "who the heck moved this up the list" enjoyment. (not sure it counds as spontaneous but it is a suprise).

To clarify, I have BB and Netflix subscriptions as well but do enjoy venturing out. That's the point! Also, I never buy movies -- it's a complete waste of money --- and rarely go to the movies.
by Random_Walk September 15, 2009 3:33 PM PDT
Ah... a 'get offa my lawn' moment. :)

No, seriously - I remember as a kid when one of my parents bought a "lifetime membership" (for a whole 49 bucks) to one of the earliest video rental stores to come into existence. The damned things were popping up everywhere.

Now? With the long-ago death of VHS, and the impending doom of brick-and-mortar physical media rental altogether, we're finally seeing the few biggies left in the video rental biz start to shrink (though to Blockbuster's credit, it does have a fairly healthy online biz).
Reply to this comment
by SpeedPsycho September 15, 2009 3:54 PM PDT
People get busier,
VHS prices plummet,
Gas prices continue to rise,
and bandwidth grows.

A physical store has always been nice for the spontaneous evening, but with Redbox it's not needed.
The larger selection isn't enough to save them.
Reply to this comment
by jture September 15, 2009 4:12 PM PDT
The beginning (or midpoint?) of the end for BB ...
Reply to this comment
by Renegade Knight September 16, 2009 10:58 AM PDT
They have stores. Maybe they could sell stuff? Hastings seems to do on in their niche.
by Rawnchie14 September 15, 2009 4:27 PM PDT
Blockbuster has room to make some business decisions, and the closing of the stores is possibly the BEST thing that they could have done for business. The stores were just losses as they were kept up, so the closing of these stores will limit their losses far better. Giving them the ability to actually go through with the kiosk idea.

And they aren't hovering at 1.40$ a share, they stormed up to it over the last two weeks, being at around .50 cents. People aren't as willing as you are to give up on a business, just because Netflix is doing well, doesn't mean that competition vanishes. Sheesh.
Reply to this comment
by Perry_Clease September 15, 2009 4:31 PM PDT
From what I see those Redbox video rental kiosks are doing well, there is almost always a line at them. I haven't tried them, maybe soon now that the cooler days and nights are coming.
Reply to this comment
by Random_Walk September 16, 2009 6:48 AM PDT
Same deal here (seeing the lines at the DVD vending machine), but the selection has always been sparse IMHO (then again, I like the real offbeat stuff, and tend to avoid the Hollywood formulaics...)
by robber2112 September 15, 2009 4:58 PM PDT
I'm glad to finally hear some good news about blockbuster. they have stolen hundreds of dollars just from me by claiming i did not return movies/games in time. I have always kept my receipts and they still charge my account. I have not been to the Midlothian, Texas store in 3 years and will never go back reguardless of whatever slime they come up with....they can go to hell......
Reply to this comment
by twistatech September 15, 2009 5:09 PM PDT
I am going to have to disagree that Netflix is better. Netflix has been having problems with their disc's being broken in the mail( I got 4 in a year and a half), outlandish extra charges for blurays and selective services with their rentals(ie xbox streaming). That caused me to switch to Blockbuster online. I think Blockbuster is better then Netflix online, they may not offer all the same perks but they don't charge you $4 extra for blurays. I don't necessarily see where netflix is going to off Blockbuster in any way.
Reply to this comment
by BtmnHatesRbn September 16, 2009 7:06 AM PDT
Blockbuster, unlike Netflix, has a dumb policy that if you have "Wait" status on your next selections that they'll not ship anything until something comes in from that waiting status, and ergo cost you a week or two of service. It just happened to me again this week, and now I have to chew them out and manually update my queue. I don't EVER have this problem with Netflix.
by grabacontroller September 15, 2009 6:47 PM PDT
I hope they die like circuit city. Blockbuster is more like Blockbust.
Reply to this comment
by chrismdonahue September 15, 2009 8:04 PM PDT
Redbox is better, but Blockbuster is not necessarily doomed yet. They carry older and less known movies and TV shows, that Redbox doesn't carry. Netflix is great for those people that can wait for their movie or know what they want days ahead, and people who rent a lot regularly. For a spontaneous movie paid with cash or a movie that is more than a few years old, you will need Blockbuster.
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by ausernamenoonehaschosen September 16, 2009 4:11 AM PDT
I guess it's time to teach my parents how to iTunes or Netflix for the older stuff, and that Redbox is good for the new releases only.
Reply to this comment
by Renegade Knight September 16, 2009 11:00 AM PDT
Our blockbuster never had the older stuff I was interested in. Netflix (and likely Blockbuster online) have more of the old for those who want to watch it.
by Worf101 September 16, 2009 4:43 AM PDT
Yeah, the demise of Blockbusters "Brick and Mortar" operations is bittersweet to me. There were some nice kids I got to know quite well at my local BBuster. They knew me, liked me, looked out for me at times by saving a new release or two on the side for me. I hate the thought of some of these folks being out of work. HOWEVER the BlockBuster that over charged me, ripped me off with endless late fees and attempted to charge me for movies I know I returned ontime? That entity can go the way of Dave and Busters and Circuit City. Buh Bye!!!

Da Worfster
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by FF2009 September 16, 2009 5:33 AM PDT
I thought they were dead a long time ago.

I was wrong.
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by bigwhite2k9 September 16, 2009 6:29 AM PDT
I prefer my local Movie Gallery. For $40 a month I can rent out any 3 movies or games out a time. No waiting on the mail. I can even rent multiple times in 1 day as along as I don't go over 3 out at a time. It's higher than Netflix but the ability to get any 3 movies anytime I want is appealing.
Reply to this comment
by BtmnHatesRbn September 16, 2009 7:08 AM PDT
$40 for three? Netflix is $50 for EIGHT! You're getting ripped off, dude.
by bigwhite2k9 September 16, 2009 11:46 AM PDT
let's say 9 movies come out on a Tuesday. I can rent em all same day. Just 3 at a time is where the value is. Netflix I would have to play the waiting game.
by BtmnHatesRbn September 16, 2009 7:03 AM PDT
Hey, CNET authors and editors, word isn't, "shutter," that your seek, the word is CLOSE or CLOSED! Please use the English language and the words contained therein properly or take a refresher course and a local community college.
Reply to this comment
by pepperpup September 16, 2009 8:40 AM PDT
Actually, the word "shutter" is correct. If you check any modern dictionary, including those online, you'd quickly find that they define the verb "shutter" as "to close (a store or business operations) for the day or permanently." (dictionary.com). Stick to something for which you're more intellectually qualified: watching movies..."dude".
by Renegade Knight September 16, 2009 11:02 AM PDT
Perhaps your own refresher course fell short of teaching you english? They used the term correctly.
by sismoc September 16, 2009 7:09 AM PDT
The day the last Blockbuster closes I will throw a party.

Their pressure on movie studios to censor movies before they would stock them was disgusting.

Good riddance to any organization that promotes any form of censorship.
Reply to this comment
by viper396 September 16, 2009 10:18 AM PDT
What censorship? Because they don't stock porn or a handful of NC-17 movies? If those are the kind of movies you want there are certainly plenty of other ways to obtain them.

I don't shop at blockbuster much either but this accusation that they are somehow censoring your lifestyle is complete BS.
by tmleith September 16, 2009 11:17 AM PDT
No, it's not BS. I remember trying to find the Last Temptation of Christ and Blockbuster didn't carry it. Maybe they still don't. Reason? A small and vocal group of bible-thumpers didn't like it because the film didn't conform to their preferred understanding of Jesus Christ. Maybe needlessly, I'll add that Last Temptation of Christ is neither X-rated nor one of the "handful" of NC-17 films.

Although that's not "censorship" in a strict sense -- i.e., actually editing the content of movies it carries -- it reflects a ideological reason for refusing to carry films irrespective of artistic merit. It also influences the movies we see and the movies that get made, which is something like censorship. I remember reading that serious filmmakers were frustrated that Blockbuster, by its stocking policy, had effectively made it impossible to make an NC-17 film. The studios wouldn't allow it, understanding that the biggest rental outlet would never carry it. As a side note, maybe that's part of the reason why we only see a "handful" of NC-17 films.

Yeah, Blockbuster's influence on ratings and what movies we can rent has surely dwindled given that it has lost its stranglehold on the rental market, but the poster nonetheless made a fair criticsm.

Does anyone happen to know if they carry Last Temptation now? Just curious.
by alexacker September 16, 2009 5:20 PM PDT
@tmleith

Yes, they do. I checked.
by swu88 September 16, 2009 7:17 AM PDT
I was just thinking about the spontaneous rentals the other day - how Redbox kiosks and Blockbuster were still good for those times when I didn't feel like watching anything in my Netflix pile (streaming or dvd).

Then I looked into Amazon's Video on Demand. Haven't tried it yet, but rental fees are on par with Blockbuster. More expensive then Redbox; but then again, I don't have to leave the house or worry about returning a DVD the next day.

Anyone have experience?
Reply to this comment
by Renegade Knight September 16, 2009 11:04 AM PDT
I've tried Hulu and it's been less than useful. They never have the show I'm interested in. If I catch a series and like it, I ususlly like to start at the beginning. That's when I find Hulu has only season 5. Fat lot of good that does me.

Havent' tried Amazon. Have tried Netflix which is shy on selection for streaming movies. I also buy series then resell them when I'm done.
by BCF1968 September 16, 2009 7:25 AM PDT
hey Nostradamus back in early Feb 2008 you said

"So why do I think Blockbuster will close all US brick-and-mortars within the year?"

So in other words BlockBuster would close all 7000 by the end of 2008. Now according to this article it'll only close 960 of 7000 by the end of 2010. A little off.
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by pepperpup September 16, 2009 7:44 AM PDT
We've had a BB store within 5 mins walk of our home since we moved here in '99. Because it's convenient, I could simply walk over on a Sat morning around 10:00 (best time to go: a full overnight return bin almost always guaranteed a "New Release" you wanted was in there waiting for you) and grab a couple for Saturday and Sunday night. Like many who have subscription TV (me: FiOS) today, the convenience of simply shopping from the comfort of your couch and watching a trailer before agreeing as a family to order it is simply better than gambling on walking down to BB to discover the movie you thought you wanted was either gone or, worse, awful. Indeed, we rent far fewer movies than we used to largely because most of what's out there is either (a) garbage, or (b) an action flick we already saw at a "modern" theater (we have a new Rave cineplex nearby. Phenomenal, all HD picture, THX sound, great stadium seating, etc.)

The SD versions of FiOS' VOD movies are the same price as those from BB; the "HD" versions (slow down, FiOS: they're really only DVD quality @ 480p) are $1 more. Still, we always opt for the HD version ($6), which today seem to be always available with their $5 SD counterpart. But, the former always looks far better on our 60". Sadly, we're contributing to the downfall of a 1980's/1990's nostalgia: going to the movie store. We still live in the same neighborhood and routinely walk by this same BB store. What we don't see any longer, even on a Friday or Saturday night? A line of renters waiting to check out. We're realized only recently that we're more than willing to wait a month or so after the DVD is first released to VOD it to see the trailer first before decided to fork over $6. Second, as a FiOS "HD Extreme" all-in customer, we have hundreds of channels, including all the premium movie channels, which are all simulcasting in HD, to pick something to watch.

Still...there's a downside to (potentially) losing our neighborhood BB. I have a PS3 (fat) I use for BD movies. I have a small library of "eye-candy" (e.g. Batman Returns, Ironman) titles, but still liked the convenience of being able to take advantage of BB's albeit smallish library of BD titles. If BB shutters, will the BD format itself be far behind except as a boutique technology? (Slow down, everybody: very, very few people have OC3-level service needed to stream even compressed BD grade feeds into their home today or anytime soon.)

If not already done so, BB should restructure their business model to sub-TV providers like DTV, E*, VZ, Comcast, AT&T, etc. to become their VOD host and manager, thereby bypassing the intermediate model from Netflix. (I was a Netflix when they launched, but quickly tired of constantly waiting for new release-movies while getting the older titles I placed in my queue. I'm sure thing have improved. However, I'm a GameFly subscriber today and still get the occasional "gold" (read: old) PS3 title in my queue over a release that's been out for a month or so.) Maybe if GameFly started doing BD movies, too?....hmmmm....interesting concept.

Anyhow, if you're a BB retail employee, you're probably in the buggy-whip business at this point: still suitable for rural communities, but a dead business model in urban/suburban areas.
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by llungster September 16, 2009 7:44 AM PDT
My local BB closed and turned into a FedEx shop long ago, and like many, I barely noticed. As a Netflix customer since 1999, I couldn't be happier with DVDs by mail. Unlike others, I rarely receive a defective disk much less a broken one - the nearest Netflix service center is only about 10 miles away so transit time is low. But what drew me to Netflix in the first place was that BB was very slow in migrating from VHS to DVD. By the time they finally did the migration, I had all but forgotten they existed. They also raise their rental prices significantly with DVDs, so much so that the flat fee I pay Netflix made even more sense.
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About The Digital Home

Don Reisinger is a technology columnist who has covered everything from HDTVs to computers to Flowbee Haircut Systems. Besides his work with CNET, Don's work has been featured in a variety of other publications including PC World and a host of Ziff-Davis publications.

Don writes product reviews for InformationWeek and is a regular contributor to Processor Magazine. You can visit his personal site at DonReisinger.com or if you would like to email Don with questions or comments, drop him a line at CNETDigitalHome@gmail.com. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

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