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January 17, 2008 7:55 PM PST

And now you can sell things with open source, too. Introducing Magento

by Matt Asay
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Jack Aboutboul at Red Hat clued me into an interesting open-source ecommerce platform today. Called Magento, it's built by Varien and is "a feature-rich, professional open-source eCommerce solution offering merchants complete flexibility and control over the look, content, and functionality of their online store."

Put in English, Magento is an open-source solution for setting up and managing an online store. The product appears to be pretty robust already, but the roadmap looks even better.

If you need to set up an online store, why pay the six- to seven-figures to do so when you can use Magento for free and then pay when you want support going into production?

Those open sourcerors. Why won't they stay in the limited boxes/categories where the 20th-century proprietary vendors want them to remain? Marketcetera, OpenAds, etc. Darned pesky open source kids!

Matt Asay brings a decade of in-the-trenches open-source business and legal experience to The Open Road, with an emphasis on emerging open-source business strategies and opportunities. Matt is vice president of business development at Alfresco, a company that develops open-source software for content management. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure. You can follow Matt on Twitter @mjasay.
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About The Open Road

Matt Asay brings a decade of in-the-trenches open-source business and legal experience to the Open Road, with an emphasis on emerging open-source business strategies and opportunities. Matt is general manager of the Americas division and vice president of business development at Alfresco, a company that develops open-source software for content management. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

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