• On TV.com: MEGAN FOX Photos
August 14, 2009 6:07 AM PDT

Remember when Oracle was the good guy?

by Matt Asay
  • Font size
  • Print
  • 32 comments

Though our bodies get older, our minds remain relatively young. Sure, we're scarred and matured by experiences, but our bodies age much faster than our minds. It turns out that companies are much the same.

Take Oracle, for example. We sometimes give Oracle grief for being the quintessentially Machiavellian company, with a hard-driving sales culture and bent on nefarious designs to lock in customers, but the company was founded under very different principles.

Oracle made its fortune promoting the SQL standard which, despite its problems, freed the world from mainframe lock-in, as Alfresco CEO John Powell, an early Oracle employee, reminded me recently. (Disclosure: John is my boss.)

Prior to Oracle, if you wanted to write database technologies, your choices were IBM's IMS, Cullinet's IDMS, or other proprietary solutions that were locked to specific mainframe hardware and the application was locked to the data.

Oracle (and IBM) opened up the market with SQL-based relational databases, thereby allowing independence between data and their associated applications. Oracle's message was "freedom of customers from mainframe lock-in." Starting with the VAX, Oracle gave customers freedom to negotiate between different mini-computer hardware suppliers.

Oracle was, in other words, the open-source vendor of its day, delivering customer choice.

Oracle has since become a massive corporation, and attracts all the suspicion that success often breeds. But perhaps its soul (early employees) is still young and concerned with openness, even if its body (the infrastructure) may not be.

It's especially intriguing for me to watch one of Oracle's longest-serving employees, Ken Jacobs (Employee number 18), take on increased responsibilities within Oracle's open source-related businesses. Jacobs has been involved with InnoDB, Oracle's first foray into MySQL, and it's likely that he'll play a big role in managing the company's MySQL business, too.

This may well be the perfect fit for Jacobs: he grew up touting Oracle as a freedom fighter. Now he gets to do it again, at a time when the industry sees Oracle very differently than when Jacobs started at Oracle over two decades ago.


Follow me on Twitter @mjasay.

Matt Asay brings a decade of in-the-trenches open-source business and legal experience to The Open Road, with an emphasis on emerging open-source business strategies and opportunities. Matt is vice president of business development at Alfresco, a company that develops open-source software for content management. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure. You can follow Matt on Twitter @mjasay.
Recent posts from The Open Road
Come on, Google, subsidize me
Should enterprise IT piggyback on consumer Web?
Apple ceding open-source app market to Google?
Zimbra buy to raise VMware's cloud ante
Can open source be consumer friendly?
An application war is brewing in the cloud
2010 the year of cloud-computing...M&A
Canonical shines its Ubuntu light on consumers
Add a Comment (Log in or register) (32 Comments)
  • prev
  • 1
  • next
by Mr. Dee August 14, 2009 6:44 AM PDT
Sorry, but Oracle has always been evil, just ask uncle Larry.
Reply to this comment
by Matt Asay August 14, 2009 9:07 AM PDT
hey, is this the same Mr. Dee that gets free laptops from Microsoft? Great to have you back!
by Zer0Wolf August 14, 2009 11:05 AM PDT
@Matt Asay I just LOL'd , so thought of posting it :-)
by Mr. Dee August 14, 2009 8:22 PM PDT
And a comment like that from the author who is a part of CNET Blogger Networks is rather disrespectful. I expected that from a member who does not know anything about me, but from you Matt, I find it as a low standard. I really expected better from you.

I realize you are paid by Open Source propaganda machines such as Redhat to do your dirty deeds here on CNET. Its been obvious for months now that you are being paid by them to speak pure bliss about them. Its quite obvious you are on Oracles pay list too. I have never gotten a free laptop from Microsoft, I did get a laptop from AMD/ACER to review and it so happened to come with the Windows operating system and this was 3 years ago btw.
by odubtaig August 14, 2009 10:22 PM PDT
You shall receive the respect you deserve.
by monkeyfun14 August 15, 2009 8:14 AM PDT
@Matt Asay

Remember tolerance is important while blogging for a tech site especially when you get paid for it.
by pentest August 16, 2009 10:54 AM PDT
There is no reason to be tolerant of you technically illiterate MS shills.
by Mr. Dee August 19, 2009 2:16 PM PDT
Sorry Pentest, but the word 'illiterate' only applies to you and only you on this entire earth.
by jprescott August 14, 2009 6:45 AM PDT
Oracle was/is definitely not an open-source company, in the same vein as MySQL or PostgresSQL. You never could get the source code for a VAX or a Prime, or any of the mini-computers of the day, and never for the mainframes. SQL the language was standardized, but, to say Oracle was an "open-source" company at that time based on a proprietary implementation of a relational database management system based on a standardized language is the same as saying Digital or Prime or IBM or Data General were "open-source" companies because these companies implemented standard FORTRAN IV / FORTRAN-77 compilers.
Reply to this comment
by srinikol August 14, 2009 7:04 AM PDT
Oracle always sucked money out of all its customer base.
Reply to this comment
by nicmart August 14, 2009 7:08 AM PDT
"Mind" is a metaphor. Metaphorical "things" have no age.
Reply to this comment
by jrbirdman August 14, 2009 7:15 AM PDT
I about choked on my coffee when I read that headline. Oracle was never, ever the "good guy". They created a great database with a strong yet non-standard SQL variant that worked on lots of different platforms...kinda....but there's no way you can call them the "good guys" or even close to being "open".

Their sales tactics were brutal and based on FUD. Their attitudes toward competitors was not aggressive but condescending. I attended one sales seminar at their office in Cincinnati back in 1988 and vowed never to talk to these guys again, no matter how good their product was.

I ended up working on a project that used Oracle and grew to appreciate P/SQL, but I'd never choose them if I had a choice.

And, there were plenty of other alternatives at the time -- not just the ones you mentioned. Sybase for one.

Good Guys? Open? (shaking head in disbelief).
Reply to this comment
by HarveyBirdman August 14, 2009 7:26 AM PDT
Honestly Matt, I have been reading a couple of your articles quoted by CodeProject and it looks to me like you have your head completely up your ass. Oracle has always been the vehicle for Larry Ellison's downright "Dr. Evil" plans for world domination.
Here's a better headline:
Remember when Oracle Swallowed up PeopleSoft?
Reply to this comment
by Matt Asay August 14, 2009 9:08 AM PDT
And yet you graciously keep reading. Thanks! Are you in the habit of reading people who have their heads completely up their rears? Seems unhealthy...and unproductive. :-)
by ewsachse August 14, 2009 7:38 AM PDT
All comments from fools who never used Oracle's products.

I have seen old mainframe hierarchical database systems, and they were hideous to maintain. Relational databases paved the way for widespread client server and web based computing. Oracle actually created a database system that could handle small loads and also scale up to handle massive transaction processing.

Sure Oracle is expensive, but it has proved that it works. Just ask all the companies across the world that use Oracle; they will all say that Oracle keeps their company operating.

By the way, do you really need the source code for Oracle's products? How about worrying less about Oracle's source code and worry more about your own source code.
Reply to this comment
by jprescott August 14, 2009 8:33 AM PDT
It's not that I need the source code or not. Just, for "open source" as it is normally considered, the source code is available if needed or desired. To the point that Oracle was an "open source" company, that is just plain bogus. To the point that Oracle (and IBM) pioneered relational database technology as a commercial offering, you are exactly right. However, it was never an "open" platform as we define it today. And, every database technology had APIs and allowed one to write applications, so Oracle was not unique in that regard.
by pentest August 15, 2009 1:40 PM PDT
Yeah, but plenty of databases, some free, would work just as well in keeping them in business.

The prices they charge goes beyond outrageous.
by cvaldes1831 August 14, 2009 7:42 AM PDT
Larry Ellison? Good guy? Matt, you're insane.
Reply to this comment
by Matt Asay August 14, 2009 9:09 AM PDT
Hmm...where did I write that? My comment was about Ken Jacobs now, and Larry Ellison then. I don't think Oracle was started with the intent to crush anyone. If you read the link above you'll see that he originally didn't think he'd ever have more than 50 employees. Hard to crush people with that.
by pjk0 August 14, 2009 10:30 AM PDT
To Matt: I think most people read these things because they appear as news items on Cnet, not because they follow an individual Cnet writer around like a sheepdog. Until I actually click on a Cnet article and read it, it's just a headline to me.

I agree with what other people have written - I doubt anyone in their right mind would ever compare Oracle/Ellison to an open-source organization. (Nor do I think, as many appear to, that simply doing open-source confers some sort of god-like quality upon an individual or an organization)

Back in the days when Oracle got its start there was plenty of public-domain software out there. Oracle was not one of them. The industry itself was much different, we didn't have a mass-market shrinkwrapped software industry at all, and most computing was undertaken by large, wealthy corporations who could afford the very expensive hardware and software. The vast majority of computing was mainframe and minicomputer based.

Oracle was founded in 1977, which was an era where the very first home computers were just starting to appear. The IBM PC didn't exist yet, Apple Computer had just incorporated. I don't think it took a "virtuous hero" to jump on the bandwagon of moving away from traditional mainframe computing - that trend was already apparent before Oracle hit the scene. Both Microsoft and Apple were founded 2 years prior.
by odubtaig August 14, 2009 3:05 PM PDT
Although as food for thought:

Despite some people being unable to read in any way but literally, when he wrote that Oracle were the open-source vender of the time what he meant was that Oracle were freeing people from vendor lock-in with hardware in the same way open source does with software today.

Of course there's also the point that if Oracle were seen as such a positive influence then only to become such a hated company then this is something which may well happen to some open source companies in the future. Maybe 10 years from now people will be baying for Red Hat's blood. It's possibly something to keep in mind to be critical of open source companies when they do things that aren't right, even if it's in our favour. Otherwise we'll all become soulless shills like Mr Dee up there.
by MadLyb August 14, 2009 7:56 AM PDT
When will people realize that people have principles and ideals, not companies.

And Oracle was not built on an ideal, it was built around a paradigm shift in data acess and management. Ellison and crew simply seized on the opportunity and grew it into an empire.

It really bugs me when people assign nobility to getting a paycheck, especially in the tech industry. Maybe if you're working for the Red Cross, saving disaster victims or Habitat, building homes for the poor...but hey, if it makes you feel better about your job to pretend you are on some holy quest, then have at it.
Reply to this comment
by WarrenWilson August 14, 2009 10:44 AM PDT
Finally, someone who gets it. To the extent that Oracle favored "open" standards, it was because they fit its business strategy at the time. When it had more to gain from promoting lock-in, guess what? Its strategy and policies shifted toward lock-in. It's not about ethics, it's about competitive advantage.
by ewilts August 14, 2009 8:16 AM PDT
Since when is open source the same as open standards? Oracle may believe in open standards, but they have not yet proven that they really believe in open source.
Reply to this comment
by ZUrlocker August 14, 2009 9:10 AM PDT
Ken is a good guy and he understands the open source model and is a good champion of MySQL. But as others have pointed out, Oracle has never made their database open source. I get that it was a metaphor, but you might as well have said they were Mormon.

--Zack
Reply to this comment
by poopermaker August 14, 2009 10:06 AM PDT
The ratio of database administrators to Oracle databases is about 1:1. SQL Server and IBM's UDB is more like 1:15. The platform Oracle runs best on is the slide projector (marketing displays).
Reply to this comment
by ashishbitm August 14, 2009 11:40 AM PDT
The ratio is because Oracle is installed on system mostly for. mid critical applications
Go for any banking , airlines and military .. everything is either in Mainframe or DB2UDB
and every other critical application needs to have more resource to support (for a full backup for its risk mitigation)

Administration is far better for Mainframes and UDB , Ask anyone who has both Oracle and DB2 exposure
by brian_aker August 14, 2009 10:20 AM PDT
Wow!

In the past you have stretched the definition of open source well beyond reality, but you have certainly found undiscovered country with this article.

-Brian
Reply to this comment
by scdecade August 14, 2009 2:58 PM PDT
The Oracle database is seriously awesome. I've used every database under the sun and Oracle is very definitely superior to anything else. SQL Server is nice too. The rest all have glaring weaknesses. If what you're doing is important enough to require the very best then Oracle is your no-brainer choice. It's always possible to build your own contraption for a specific purpose but soup-to-nuts Oracle's main product is amazing. I don't really get caught up in the personalities so much. The product is good.
Reply to this comment
by gggg sssss August 14, 2009 5:22 PM PDT
Oracle was is evil incarnate. They stole IBM's database , though IBM was too stupid to realize it, andhave been stealing people's money ever since. Put a stake through it.
Reply to this comment
by BtmnHatesRbn August 14, 2009 6:18 PM PDT
Larry Ellison is Satan! And Howard Hughes. You see, Ellison is actually a clone of Hughes, and Hughes, upon his "death" aboard a plane between the Mexican/US border, had his brain removed and put into the new body, which is Larry Ellison. The operation was performed is Roswell, NM, at the base that was there using UFO and alien technology.

Honestly, I believe this, too.
Reply to this comment
by knorth68 August 15, 2009 12:00 PM PDT
Matt Asay wrote:

>> Ken Jacobs
Jacobs has been an important contributor to Oracle's success.

>> Prior to Oracle, if you wanted to write database technologies, your choices were IBM's IMS, Cullinet's IDMS, or other proprietary solutions that were locked to specific mainframe hardware ...

Not exactly. The first SQL standard was in 1986, but the first database standard arrived in the 1970s. There were a number of database management systems that complied with the CODASYL (network model) database standard.

IBM IMS is not a CODASYL-compliant DBMS but Cullinet IDMS (now CA-IDMS) is. Other CODASYL products included Honeywell IDS, Univac DMS-1100 and several Digital Equipment Corporation DBMSs. In the '70s and '80s, CODASYL-compliant DBMS products were available on a variety of 36-bit and 32-bit computers.

In 1994, Digital sold its CODASYL DBMS to Oracle. The product is now Oracle CODASYL DBMS and it runs on 64-bit machines. The data sheet is at:

http://www.oracle.com/technology/products/rdb/pdf/dbms.pdf
Reply to this comment
(32 Comments)
  • prev
  • 1
  • next
advertisement

Google's mobile hopes go beyond Nexus One

The world may have thrilled to the potential for a Google Phone, but what Google actually unveiled is its plan for a new smartphone world order.
• Photos: Unboxing Nexus One

Using your smartphone safely

faq Worms, Trojans, and SMS attacks are risks for mobile phones, but the biggest practical threat to users is losing the device.

About The Open Road

Matt Asay brings a decade of in-the-trenches open-source business and legal experience to the Open Road, with an emphasis on emerging open-source business strategies and opportunities. Matt is general manager of the Americas division and vice president of business development at Alfresco, a company that develops open-source software for content management. He is a member of the CNET Blog Network and is not an employee of CNET. Disclosure.

Add this feed to your online news reader

The Open Road topics

advertisement
advertisement

Inside CNET News

Scroll Left Scroll Right