News.com Daily Podcast: Can media hype hurt start-ups?
You'd think start-ups would jump at any media hype they could get. Not so, says CNET News.com reporter Caroline McCarthy. She joins the podcast to talk about technology companies that generated huge amounts of hype--and then suffered from it later. Knowing how the new-media machine can work, some companies are even trying to fly under the media radar.
That, and the day's headlines, in today's daily podcast.
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Today's stories:
Yahoo shares jump on latest Microsoft report
FAQ: antitrust eyes on Yahoo-Google ad deal
Office subscription service ready to go
Blockbuster abandons Circuit City bid
IBM supercomputer to aid osteoporosis treatment
Should troubled start-ups blame the messenger?
Jobs, Apple directors face new backdating suit
Writing 'bass ackwards' to defeat censorship in China
Leslie Katz, senior editor of CNET's Crave, covers gadgets, games, and most other digital distractions. As a co-host of the CNET News Daily Podcast, she sometimes tries to channel Terry Gross. E-mail Leslie.
Rafe Needleman is editor of CNET's Webware. He's been covering technology since 1988, and has interviewed thousands of tech execs. He blogs at 
Leslie Katz is senior editor of CNET News' Crave blog, which focuses on gadgets, games, and all other digital distractions.
Erica Ogg keeps up on the latest consumer electronics and PC goings-on as chief correspondent for CNET News' Crave blog.
Jennifer Guevin is assistant managing editor for CNET News and focuses on science and green tech.
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