There's the possibility that Tesla may be looking to make its luxury all-electric cars a tiny bit more affordable. The company's CEO Elon Musk tweeted Thursday that Tesla will announce some big news on Friday.
Announcement of new @teslamotors strategy tomorrow. Tesla owners will like this.— Elon Musk (@elonmusk) April 25, 2013
While no further information is given, this tweet does offer some clues into what Musk may be suggesting. The fact that he mentioned it will be something "Tesla owners will like" harkens back to a similar tweet from last month.
After tweeting about an upcoming big announcement on March 25, Tesla revealed that it was laying out a new financing plan with Wells Fargo and U.S. Bank for Model S owners. The plan is supposed to bring net payments down to $500 a month, according to Tesla, after taking into account the savings from purchasing electricity over gasoline, government incentives, and resale value.
The car company began deliveries of its all-electric Tesla Model S last June. With its release, the Model S came out as the most practical electric car yet. Given its range and luxury sedan packaging, it was seen as becoming a daily driver for its owners. It also came with the added benefit of costing about a tenth less to run than a gasoline-engine car. However, it still comes with the hefty price tag of about $50,000.