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November 6, 2008 12:44 PM PST

Health care 2.0: Crowd-sourced solutions for tomorrow

by Josh Lowensohn

SAN FRANCISCO--Three of medicine and technology's minds gathered together Thursday at O'Reilly's Web 2.0 Summit to discuss the state of the U.S. health care system, and where it's going in the next few years. The outlook: good--just give us a swab of your cheek and $400 for the test.

Carol McCall, the vice president of research and development for Humana Inc., believes there's going to be an "explosion" of at-home testing services. Services like 23andMe (which uses a swab of your cheek) are some of the first on that front, leapfrogging tools that test for blood pressure and glucose levels, and going straight to the human genome. McCall said Humana is working with another company to create a test for cardiovascular health. (Heart disease is the nation's leading killer.) McCall believes that future advances in technology will bring similar at-home testing tools for other conditions.

One of the current limitations in testing technology is what to do with all the data that's being harvested to turn it into something doctors can actually use. Dr. Daniel Kraft, another panelist who is a faculty member at the Stanford Institute for Stem Cell Biology and Regenerative Medicine, said results from services like 23andMe are groundbreaking, but it's hard to meet patient expectations that something can be done immediately. "Right now there's not a lot of translation between genetic testing and a clinician...we need to have platforms built so I can understand the genome of that patient."

Daniel Kraft

Dr. Daniel Kraft was one of three experts on a Web 2.0 Summit panel about the state of health care as technology advances.

(Credit: Stanford School of Medicine)

That framework of understanding is something that will take time--and more testing. Dr. Joanna Mountain, who is the senior director of research at 23andMe, says the company's project is building that database, although it has not yet fully been tapped due to our current level of medical science. McCall envisions something much larger though. "Why can't every citizen in this country be able to participate in studies?" she asked. "You'd have data from blood, spit, urine...and (have everyone) participate in a giant informational study. You can be a part of something real from a bottom up discovery."

For those not willing to share their genetic information so readily, the Web still holds promise. Mentioned were user forums, and live chat with physicians and nurses--things that can possibly cut out the need to go in for appointments in the first place.

The same approach is going on in the medical field with more and more use of tech to improve the patient experience. Kraft says doctors are putting more of a focus on simulation as part of the learning experience, similar to what's been done in the aviation industry: "Whole surgical teams can go into a simulation under stress and going in to de-brief afterwards," he said.

While these sweeping changes are unlikely to happen in the very near future, the process could be accelerated with the upcoming change in the White House. With many of the campaign promises of President-elect Barack Obama and former contender John McCain being centered on health care, there are high expectations for reform in both the insurance industry and medical records, the latter of which is currently being tackled by Google.

Mountain ultimately believes the biggest factor pushing reform will be transparency of that information, both in how her company handles customer results and on the part of the government, health care providers, and insurance companies. "It's a key theme that guides us."

Josh Lowensohn is an associate editor for Webware.com, CNET's blog about cool and otherwise useful Web applications and services. If you've found a site you'd like profiled, shoot him an e-mail. E-mail Josh.

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by londoner90 November 6, 2008 1:47 PM PST
this is such a lame piece. How are these crowdsourced solutions? who is asking for them? Do you know how many patients use video chat with their physicians/surgeon, in an in-patient setting (think OR etc.)? Less than 1%. How many physicians feel "comfortable" to discuss with patients via video link? Very very few. Besides, I don't see how what you are describing above has any thing to do with crowdsourcing.
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by accarmichael November 6, 2008 10:00 PM PST
Yes, crowdsourcing in health care is in its infancy. Jeff Howe, author of Crowdsourcing, posted an interesting piece about it here - http://crowdsourcing.typepad.com/cs/2008/09/crowdsourcing-m.html

And for a peek at crowdsourced data on specific medical conditions, take a look here - http://www.curetogether.com

There's a long way to go, to be sure, but exciting times ahead.
Alexandra Carmichael
Reply to this comment
by accarmichael November 6, 2008 10:00 PM PST
Yes, crowdsourcing in health care is in its infancy. Jeff Howe, author of Crowdsourcing, posted an interesting piece about it here - http://crowdsourcing.typepad.com/cs/2008/09/crowdsourcing-m.html

And for a peek at crowdsourced data on specific medical conditions, take a look here - http://www.curetogether.com

There's a long way to go, to be sure, but exciting times ahead.
Alexandra Carmichael
Reply to this comment
by johnfranks1234 November 7, 2008 7:17 AM PST
As CIO, I'm always looking for ways to help my business and IT teams, and ad hoc measures of various vendors, contractors, etc., arrive at solid solutions - solutions that serve the intended target. A book that is required reading is "I.T. WARS: Managing the Business-Technology Weave in the New Millennium." It also helps outside agencies to understand your values and practices.
The author, David Scott, has an interview here that is a great exposure: http://businessforum.com/DScott_02.html - The book came to us as a tip from an intern who attended a course at University of Wisconsin, where the book is in use as an MBA text. The Business-Technology Weave is essentially an eCulture, that ensures the crafting and delivery of accurate solutions to the right people.
I like to pass along things that work, in the hope that good ideas continue to make their way to me.
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by nursingscrubs March 30, 2009 6:46 AM PDT
<a href="http://www.sugarcrm.com/forums/member.php?u=1045507">medical billing software</a>
<a href="http://www.sugarcrm.com/forums/member.php?u=1045506">medical billing</a>
<a href="http://www.sugarcrm.com/forums/member.php?u=1045508">medical billing schools</a>
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