Microsoft is now spreading the word about Surface via Twitter.
The Windows 8 tablet got custody of its own Twitter account this weekend, with only two tweets so far but more than 6,600 followers. Both tweets point to a new promotional video starring Surface, with one tweet focusing on the music behind the ad.
The new tablet is also getting some Facebook love. Its new page on the social network mimics that of the Twitter page, pointing to the same video ad. More than 7,000 fans have given the thumbs up to Surface's new Facebook page.
Microsoft is also further taking its marketing campaign to the streets. Graffiti art touting the new tablet has traveled abroad to the streets and sidewalks of Paris, according to The Verge.
Parisians are being treated to the same ads that surfaced on New York City buildings in August.
Earlier this month, Surface popped up on Microsoft product pages in the U.S. and Europe, a sign that the company aims to push and sell the tablet around the world.
Surface is slated to take its official bow on October 25 at Microsoft's Windows 8 launch event in New York City, with sales to start the following day. Microsoft will unveil two versions of the tablet -- one with Windows RT and another with Windows 8 Pro.
Correction at 5:50 a.m. PT: The date of the Windows 8 launch event has been fixed.