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March 14, 2008 12:10 PM PDT

Benioff: Tech can weather a slowdown

by Charles Cooper

"Blue Horseshoe likes software as a service"

(Credit: Dan Farber/CNET News.com)

Along with my colleague Dan Farber, I sat down with Salesforce.com's Marc Benioff this week for a wide-ranging Q&A. You'll be able to read the entire interview Monday morning, but what with Bear Stearns' Friday meltdown and the ensuing panic in the stock market, it was apropos to get Benioff's take on how Wall Street's tribulations might impact the tech business and, more specifically, Salesforce.

It is interesting to note that the last time Wall Street and the economy headed south, market forces took the model for ASPs, or application service providers, with it--for a time, at least.

ASP's were all the rage in the late 1990s, and a clutch of start-ups took advantage of easy access to capital and an infrastructure buildup. But when the dot-com bubble burst, so did most of their hopes, and bankruptcy became the byword.

Benioff plays down the potential impact on Salesforce of any prolonged macroeconomic slowdown. But he's dealing from a position of relative strength. Salesforce recently announced a spectacular fourth quarter. What's more, Benioff has built the company into more than a ASP.

In our interview, Benioff talks, among other things, about his ambitions to turn Salesforce into an application development platform. He also discusses the nascent competition from Microsoft.

Here are some excerpts:

If there's a protracted slowdown or recession, what will it mean for the tech business?
Benioff: We haven't really had any technology companies report numbers or make statements to the effect that this was affecting them yet. Maybe we will see it at some point, but you get where you read about it, and you see it on CNN, and, of course, the stock market has a 200 point bear sell-off. I think that's why it's on everybody's mind. But so far, tech companies haven't reported that it's an issue.

Does this kind of economic climate, where there's lots of uncertainty, make it tougher for someone selling software as a service?
Benioff: With software as a service, you pay as you go, so the risk is mitigated over time. If it's not right for you, for whatever reason, you're not as far into it as the old model. The old model was, you bought everything--the software, the hardware, the implementation--and then you had to make the determination: is this the right product for me?

Does the sales pitch change a lot because of what's going on in the economy?
Benioff: I don't think it does today, but maybe over time, it will. I don't think we're far enough in this. Technically, at least, we're not yet in a recession.

That's what they keep saying--
Benioff: But, of course, it is a bear stock market.

Charles Cooper has covered technology and business for more than 25 years. Before joining CNET News, he worked at the Associated Press, Computer & Software News, Computer Shopper, PC Week, and ZDNet. E-mail Charlie.
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by wildchild_plasma_gyro March 14, 2008 2:55 PM PDT
I soppose they use a solid state postulant electro magnetic Tangiated Component base structure to turn the industrial standard Air tight ruber seal wheels.
About as state of the art as 100 years ago its just more people can build to industrialised fit.
Oh your time is almost up western world.
Opps i just heard a stupid reptative circuits for brains remark.
Reply to this comment
by Fil0403 March 26, 2008 4:33 AM PDT
Amen.
by wildchild_plasma_gyro March 14, 2008 2:56 PM PDT
Its all in the mind.
Pure Thieving psychlogy of war mongerers wanting to dumb the public stoping them from relising the truth about the earth as a resource for creative progress.
I don't believe a word of it.
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About Coop's Corner

Charles Cooper has covered technology and business for more than 25 years. A graduate of Queens College and Columbia University, Cooper received the Excellence in Journalism award from the Northern California branch of the Society for Professional Journalists for column writing.

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