• On GameSpot: Nintendo's Shigeru Miyamoto speaks out
February 15, 2008 4:07 PM PST

Women like online TV shows, men like YouTube

by Elinor Mills

A new report from Nielsen Online finds that women are nearly twice as likely as men to watch streaming video on broadcast network TV sites, at least in the 18-to-34 age range.

And men are two-and-a-half times more likely to watch video from the top consumer-generated media Web sites--YouTube, MySpace, Veoh, and Break.com--according to analysis of statistics gathered by Nielsen Online's new VideoCensus service.

Another thing that's interesting from the report is when the viewing of all this streaming video is being done. Most of the network TV watching online is happening during the lunch hours of noon to 2 p.m. during the week, while most of the viral video viewing is between 11 p.m. and 6 a.m. on the weekends.

Elinor Mills covers Internet security and privacy. She joined CNET News in 2005 after working as a foreign correspondent for Reuters in Portugal and writing for The Industry Standard, the IDG News Service, and the Associated Press. E-mail Elinor.
advertisement
Click here!
Recent posts from News Blog
Neil Young Archives Blu-ray: Rip off?
Acronis revises survey results about backup habits
Acronis miscalculates data on users' bad backup habits
Flickr co-founder presses beta button
Comcast, Sony open retail store
Cox to try coaxing the Internet into submission
Was InfoWorld's CTO of the Year award a year late?
VMWare VI4 renamed to vSphere
Add a Comment (Log in or register) (3 Comments)
  • prev
  • 1
  • next
An anecdote
by francispotter February 15, 2008 10:20 PM PST
A colleague explained why he doesn't watch TV online: he can't skip the commercials, and they infuriate him. At home he uses TiVo.

I do watch TV show online sometimes. Why? I don't own a television.
Reply to this comment
Right!
by Jack.Teom February 16, 2008 5:36 PM PST
agree with u.I love TV, but my hunsber love youtube.
http://www.effectmatrix.com/Youtube_video_download_tool/index.htm
Reply to this comment
by Renukakhatik June 6, 2008 4:46 AM PDT
I am very smart grl,going for a gud future........for it i can do any thing.
i am clever,
Reply to this comment
(3 Comments)
  • prev
  • 1
  • next
advertisement

Making sense of Windows 7 upgrades

faq The basics and the fine print on Microsoft's options for those eyeing the next operating system from Redmond.
• Full Windows 7 coverage

Road Trip 2009: Big Sky Country

CNET News reporter Daniel Terdiman takes his car full of gadgets to the Rockies and the Great Plains in search of tech, science, nature, and more.
• America's Fortress: Cheyenne Mountain

About News Blog

Recent posts on technology, trends, and more.

Add this feed to your online news reader

advertisement
advertisement

Inside CNET News

Scroll Left Scroll Right