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January 31, 2008 12:50 PM PST

Google earnings miss Wall Street estimates

by Elinor Mills

This post was updated at 3 p.m. PST with comments from a conference call.

Google on Thursday said its fourth-quarter revenue rose more than 50 percent and profit rose 17 percent, but the figures were just short of Wall Street expectations. Shares were down more than 8 percent in after-hours trading as a result.

Meanwhile, executives said their business had not been affected by any slowdown in the U.S. economy, despite worries of spending cuts in online advertising during an economic downturn. In fact, Chief Executive Eric Schmidt told analysts in a conference call that he is optimistic about 2008 based on "ad dollars continuing to move from offline to online, a trend which of course is not going to reverse."

"We have not yet seen any negative impact from rumors of future recessions," he said. "We'll see what happens."

Net earnings for the fourth quarter were $1.21 billion, or $3.79 a share, including one-time items such as stock-based compensation, compared to $1 billion, or $3.29 a share, a year ago. Excluding those items, earnings were $1.41 billion, or $4.43 a share.

Total revenue rose 51 percent to $4.83 billion, compared to $3.2 billion a year ago. Excluding traffic acquisition costs, or commission paid to content partners, revenue was $3.39 billion, compared to $2.23 billion a year earlier. Such costs represent 30 percent of ad revenues. Google, as always, did not offer guidance.

Analysts polled by Thomson Financial were expecting Google to post fourth-quarter earnings per share of $4.44, excluding items, and revenue of $3.45 billion, excluding traffic acquisition costs.

Clicks on advertisements on Google and its partner Web sites rose about 30 percent from a year ago, which was a deceleration from previous quarters, executives said. Google also had trouble making money off ads on social networking sites, they added. Under its deal with MySpace, Google is committed to paying revenue even if consumers don't click on ads.

"We have found that social networking inventory is not monetizing as well as expected," said Chief Financial Officer George Reyes.

Meanwhile, Google is branching into other markets like mobile and hosted applications and beefing up ads on its YouTube video site to diversify from its reliance on search-based ads.

Google's shares, which have dropped about 18 percent so far this year, closed at $564.30. They reached an all-time high of $747.24 in November.

On Tuesday, Yahoo said it would lay off 1,000 workers, and it gave lukewarm guidance, despite posting earnings that beat Wall Street expectations.

Google has 56.3 percent market share for Web search in the United States, more than three times Yahoo's 17.7 percent and Microsoft's 13.8 percent, according to Nielsen Online. Meanwhile, Google also has unseated Yahoo as the top Web property worldwide, according to ComScore.

Spending on search advertising in the United States is expected to rise from $8.6 billion last year to $11 billion this year, according to eMarketer.

Elinor Mills covers Internet security and privacy. She joined CNET News in 2005 after working as a foreign correspondent for Reuters in Portugal and writing for The Industry Standard, the IDG News Service, and the Associated Press. E-mail Elinor.
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Google's conundrum...
by naterandrews January 31, 2008 3:14 PM PST
Google's growth is slowing. They are leading a market that is maturing. And Microsoft is breathing down their neck with even more voracity than before. DoubleClick was a great deal for growth and brand establishment but they need to do more- as this earnings report echoes that.

Since they are good partners with Apple, they could/should expand some presence there with the iPhone/iPod Touch. Embed some ads on iPhone specific services, enter the Mac Software market and rake in cash from licensing fees. They should do SOMETHING to raise their fight to another level. A few more quarters like this will further embolden Microsoft and others to challenge Google's dominance whether in terms of market share or profit.
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Google Q4
by cvil0707 January 31, 2008 6:45 PM PST
I think that the expectations set on Google are just too much! The economy is bad, very bad! And despite this Google still did well, and that's a lot to achieve right now! I don't know why everyone was disappointed?!!! WHY??? They didn't lose anything, they still made A LOT of money! I think it's unfair that analysts expect too much from them especially during this time since our economy is not doing well.

To the disappointed analysts: Why don't you guys just waste your time on the companies that are NOT doing well and be happy that Google is doing quite well- compared to a lot of other companies!
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GOOG
by YankeePoodle January 31, 2008 11:44 PM PST
It has something to do with the stock price of GOOG, apparently it dropped 8% because the market was expecting a bumper return from Google.

Google may do very well compared to the economy, but for a company that is touted as the next Microsoft google is under immense pressure to perform irrespective of the market or economic realities.

It is a good thing that GOOG is slowing down, because the business guys will take a look and start asking what else other than search.. and may come up with answers. Other thing is the GOOG going after 700 MHz band, which is not part of their core business, does not make sense to me.

GOOG is trying to do too many things, that look discontinuous to many including me (and i am rooting for them to surprise me). But other than search and ads, they are few revenue streams google is able to pursue. Google either has to diversify and create multiple revenue streams, or wait till MSFT will catch up and slit their throat.
by southerngoogleguy July 17, 2008 6:58 PM PDT
Google did good in terms of Search revenue and profits. Google still has not monitized You Tube or Google Apps and has terribly destroyed an excellent revenue stream from Postini.

Google is daBOMB in search, but there are below average in marketing and selling YTube and Google Apps. Who business is dumb enough to purchase Google Apps when they give it away for FREE?
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