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October 29, 2007 10:07 AM PDT

Battery leases make comeback; electric car conspiracy fans take note

by Michael Kanellos
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There are a lot of people who are convinced that established automakers and oil companies, along with some support from dealers, conspired together to kill electric cars back in the '90s.

One of the most repeated points they try to make is that General Motors only leased its EV1 electric car to consumers. The theory is that the lease existed so that GM could pull them back, in case people really liked the cars.

Ironically, two electric car start-ups are also going to put out their cars under leasing plans. Shai Agassi, a former SAP executive, has finally released some details. Under his plan, consumers will buy the car without a battery and then pay a monthly fee to lease batteries. Conceivably, car owners will pull up to a service station to get a battery swap. Some electric municipal buses already use swap-in batteries. (On a related note, including Shai's company, there are over 17 electric car companies, not including the motorcycle guys or established companies.)

Similarly, Think in Norway is going to try to come out with some cars this year in Norway and England. Consumers will buy the car but pay a monthly fee for the battery. The estimates are that the battery lease will come to around $100 to $150 a month.

Are these companies engaged in a conspiracy? If you are into grassy knoll thinking, this is really an inconvenient, unavoidable proposition. But the truth is, they face the same problems GM did. And the problem is this: batteries cost a lot. Adding batteries to a Prius to convert it to a plug-in hybrid runs about $10,000 to $15,000. At that rate, consumers will likely not regain the money they spend on the conversion in better mileage, Felix Kramer of CalCars, among others, have said. Tesla Motors is coming out with a $98,000 sports car, and a big part of the price is the battery pack.

A lot of companies are looking at coming out with electric sedans, but they will cost $50,000 to $80,000 and go about 150 miles before needing a charge. So twice as much as a Honda Accord, but not as flexible. Electric car and battery executives have pointed out that the cost-performance dilemma has been one of the major stumbling blocks to electric cars.

Don't get me wrong. Electrics and plug-ins will come to market and find willing customers. But consumers are going to have to think of their cars in different ways and learn to live with some trade-offs. Nissan, which wants to come out with electric cars in 2012, has said education is going to be a key part in pulling this off.

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True Costs
by caspiansails October 29, 2007 11:39 AM PDT
I say reflect the true cost in the price of the vehicle so people can make intelligent choices instead of hiding the costs leases. For me a $150 per month lease on top of the initial cost of the vehicle is absurd. I would rather pay a higher up front cost and absorb that in one swoop. I don't drive that much and to tell the truth the lease cost is more then my current fuel costs. You take the lease cost and add in the electric costs and folks will soon realize the true costs of going green with these types of vehicles.
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Unlikely business model
by theBike45 October 29, 2007 11:55 AM PDT
There are loads of problems with this business model - the first is the false assumption that it makes that you need an all-electric automobile to acheive significant carbon emission reductions;
another is that this fellow can convince all future EV automakers (they're a lot of them) to use his standardized battery pack, placed where no
auto designer ever would - where this 500 to 700 pound pack can be easily unplugged and replaced.
Another problem - is this supposed to be a proprietary and monopolistic endeavor? If so, that won't fly.
There is also the matter of costs - this will cost considerably more for the consumer than a plug-in. Only those without access to receptables at their residense would benefit, but it would be a whole lot cheaper simply for apartments and condos to install parking space receptacles than for their tenents to use a service such as is being described here. My condo is already thinking of doing just this. The cost of putting
in such receptacles is not very much.
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Non-starter
by drivin98 October 30, 2007 4:19 AM PDT
Leasing is fleecing. Not interested. Th!nk will quickly learn many other people will feel that way. I'd rather convert my own vehicle with some Firefly batteries in 2009 than take on car payments AND battery leasing payments. I could go solar with that money.
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