September 13, 2007 4:11 PM PDT

Revver shares $1 million with videographers

by Greg Sandoval
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Revver, a video-sharing site trudging along in YouTube's shadow, announced Wednesday that the company paid $1 million to videographers over the past year.

Los Angeles-based Revver, among the first Web sites to share advertising revenue with video creators, paid the money to 25,000 people, the company said in a press release.

Because Revver splits ad money with creators, 50-50, Nick Gonzalez at TechCrunch figured that the company makes around $2 million to $2.5 million from advertisers.

He also suggested that the figure could be lower if Revver pays more to high-end video makers.

Greg Sandoval covers media and digital entertainment for CNET News. He is a former reporter for The Washington Post and the Los Angeles Times. E-mail Greg, or follow him on Twitter at http://twitter.com/sandoCNET.
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