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RIM opens BlackBerry platform to more consumer apps

by Erica Ogg

BlackBerry is branching out. Beginning Tuesday, Research In Motion will open the BlackBerry platform further by offering developers APIs (application programming interfaces) that allow them to make more interesting lifestyle-oriented applications.

BlackBerry(Credit: Research in Motion)

Sure, customer relationship management software on your smart phone is handy, but soon BlackBerry addicts will have access to applications that are far more consumer oriented: apps with embedded audio and video, more location-based services, support for better 3D graphics, and more customizable wallpaper and ringtones.

The new collection of BlackBerry APIs are based on the industry standard Java Micro Edition.

Erica Ogg is a CNET News reporter who covers Apple, HP, Dell, and other PC makers, as well as the consumer electronics industry. She's also one of the hosts of CNET News' Daily Podcast. In her non-work life, she's a history geek, a loyal Dodgers fan, and a mac-and-cheese connoisseur. E-mail Erica.
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