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March 27, 2007 10:26 AM PDT

HP plans 20 percent cut in energy use

by Tom Krazit
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Hewlett-Packard wants to slash its use of energy by 20 percent by the end of the decade, both internally and in the products it manufactures.

HP is the latest computer maker to jump on the green bandwagon, pledging to develop more energy-efficient servers and printers and promising to cut energy use at its own facilities. It wants to cut server power consumption by 50 percent, printer power consumption by 30 percent relative to 2005 levels. Internal energy use is slated for a 15 percent relative to 2006 levels, the company said in a release.

Its competitors have announced similar programs, as the industry simultaneously responds to customer concerns about the high cost of managing data center power consumption, as well as growing unease about global warming. Sun wants to cut internal energy use by 20 percent, while IBM has a 7 percent reduction target for greenhouse gases. Dell also has plans to curb energy consumption and recently launched a program encouraging customers to plant a tree when buying a new PC.

Tom Krazit writes about the ever-expanding world of Internet search, including Google, Yahoo, online advertising, and portals, as well as the evolution of mobile computing. He has written about traditional PC companies, chip manufacturers, and mobile computers, spending the last three years covering Apple. E-mail Tom.
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