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October 20, 2006 4:30 PM PDT

Rumor: Nvidia getting into CPU business?

by Tom Krazit

Rumors flew this week, prompted by a report on the Inquirer, that Nvidia is considering a plunge into that rare club of x86 CPU companies.

The report claimed that Nvidia, which currently makes graphics chips and chipsets, recently launched a design project to develop their own CPU based on the x86 instruction set that Intel and Advanced Micro Devices' processors also use. The thinking is that with AMD's purchase of ATI, and Intel's hints about further integration of the PC processor and graphics chip, Nvidia needs to be prepared for an era of integrated designs that would relegate its own discrete graphics chips to a smaller market.

The problem with the theory is that Nvidia doesn't have a license to make x86 CPUs. Intel controls those patents and has cross-licensing agreements in place with only three companies: AMD, IBM, and National Semiconductor. Nvidia does have a license to Intel's front-side bus so it can build chipsets for Intel's processors, but the CPU license is a whole other story.

Nvidia would potentially be exposing itself to legal action from any companies with x86 CPU patents if it went down such a road, but they could also try and work out a licensing agreement long before such a chip ever came to life.

Tom Krazit writes about the ever-expanding world of Internet search, including Google, Yahoo, online advertising, and portals, as well as the evolution of mobile computing. He has written about traditional PC companies, chip manufacturers, and mobile computers, spending the last three years covering Apple. E-mail Tom.
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