• On mySimon: Tretorn Klipporone Lace Up Boots
September 17, 2006 7:00 AM PDT

The world according to logos

by Mike Yamamoto

If pictures are worth a thousand words, logos must be worth at least a few hundred. That seems to be the logic behind the Web 2.0 trend of aggregating company information through their nameplates alone.

Go2Web20.net, which bills itself as "the complete Web 2.0 directory," provides corporate data through tons of logos all on a single page. We think the value of such sites is dubious, but if you do decide to visit Go2Web20.net, we offer this advice: Don't try downloading this page on a dial-up connection.

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