Canon Puts Efficiency On Press
Sorry but Podcasts blow
There. I??ve said it. Rest assured the flames will begin wending their way to my e-mail inbox shortly after these words get published on the Web. But somebody??s got to say the Emperor??s not wearing clothes and it might as well be me.
I realize the politically correct response is to genuflect before self-appointed oracles predicting the imminent end of conventional radio. Maybe that??s the future. But in the meantime, the blunt truth is that much of the current podcasting fare simply is lame, unless you??re into hearing narcissistic ramblings and wonder-of-me routines that go on forever; unless you??re fond of on-air phlegm-clearing and bad FM-radio-voice impersonations; unless you??re a fan of loudmouth no-nothings spouting off on their latest pet peeve.
Such are the growing pains that surround the growth of any new medium. Unfortunately, the mega-decibel hype around podcasting has artificially raised expectations to the point where the reality was bound to disappoint. And that??s exactly what has happened. I??ve spent a lot of time listening to podcasts and I??d very much like to find something that makes my ears perk up. But listening to some guy kvetch about being forced to do the washing, cleaning, cooking and the stale pizza he ate for dinner just doesn??t do it for me.
If there??s a silver lining it??s useful to recall how blogging evolved. During the early days, there were generally slim pickings. While some blogs were mildly informative or amusing, most were simply forgettable. It took time but the landscape eventually got populated by interesting contributors, a phenomenon that continues unabated to this day.
With new podcasters adding their voices each day, I??m quite certain history will repeat itself. You??re just going to have to keep a pair of earplugs handy for the time being.
