In another example of what's fast becoming an American tradition of instant and amusing political-debate memes, a Web site called Binders Full of Women popped up before tonight's presidential face-off had even wrapped up.
The site surfaced following Mitt Romney's response to an audience member at the town hall-style debate who asked about gender inequality in the workplace. Romney said he had received "binders full of women" from colleagues while seeking to fill cabinet posts during his tenure as Massachusetts governor.
And thus, the Tumblr site Binders Full of Women was born. It features a fast-accumulating array of amusing images -- from pictures of binders with the word "women" on the cover to a photo of Secretary of State Hillary Clinton typing away on a BlackBerry with superimposed text reading "Romney still uses binders? LOL."
According to Politico, registry WhoIs indicates the URL was purchased by a fast-moving Bradley Beychok, the campaign director of liberal super PAC American Bridge, which was founded by Media Matters founder David Brock.
But binders aren't just getting Tumblr attention. In a development that will surely make sellers of school supplies grin, they're also getting the spotlight on Twitter, where the account Romney's Binder had more than 3,200 followers as of this writing.
According to Twitter, users of the service sent more than 7.2 million tweets during tonight's debate, peaking at either 110,000 per minute or 108,000 per minute, depending on which official tweet you believe.
Meanwhile, in another debate-related meme, it's looking like Jeremy Epstein might not have to worry about getting a job post-college after all.
Epstein, a 20-year-old student and the first audience member to ask a debate question, opened the proceedings at Hofstra University in Hempstead, N.Y., by saying that all he hears is that he has little chance of finding a job when he graduates.
"What can you say to reassure me, but more importantly my parents, that I will be able to sufficiently support myself after I graduate?" he nervously asked the candidates. The question quickly turned #getjeremyajob into a trending topic.
Welcome to presidential-election infamy, Jeremy. I think we may have found 2012's version of Joe the Plumber.