Facebook is becoming part of the Democratic National Convention viewing game hours before President Obama gives his speech accepting his party's nomination for a second term in office.
With the launch of the Obama 2012 Social Sharing App, which is available on the Obama-Biden Web site, viewers can share on their timelines that they're watching the speech. Users can simply click on the Facebook share button and answer some preference questions to get the app started. Information is here.
The Obama campaign also recently launched the "Commit to Vote" app via Facebook, which prompts users to register to vote. Known as the social-media president, Obama is a longtime member of Facebook and has used it and other platforms -- such as Twitter, Pinterest, and Instagram -- to get out his political message. He also spent time recently answering questions on Reddit.
The Republican Party is also working its social-media angle and has a Facebook app called the "Social Victory Center."