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August 18, 2009 3:21 PM PDT

September 9, 2009, could be a Beatles perfect storm

by Daniel Terdiman
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On September 9, the Beatles will release their entire catalog, digitally re-mastered for the first time, on CD. The same day, The Beatles: Rock Band will be released, and there is speculation of an Apple music-related event the same day. Could it be an entertainment perfect storm?

(Credit: The Beatles)

What is it with the Beatles and nines?

As my colleague Caroline McCarthy pointed out in March when the launch date (September 9, 2009) for The Beatles: Rock Band was announced, the band's song "Revolution 9" ends with the words, "number nine, number nine, number nine."

So clearly, the date 09/09/09 has at least some symbolic significance for the band. And now, in addition to that date being the launch of the Rock Band title, it was announced Tuesday that on that same day, the Beatles will release a CD box set of their entire catalog, digitally re-mastered for the first time, re-confirming reports from months ago.

At the same time, many people have been talking about the high likelihood of an all-music-related Apple event around some unknown product announcement on September 9. So, with all these facts--and some informed speculation--in hand, one has to think seriously that we may get a star-studded event with Paul McCartney and Ringo Starr (who, you may remember, showed up at Microsoft's E3 press conference to promote The Beatles: Rock Band) and, of course, Steve Jobs, to announce the availability of that same digitally re-mastered catalog on iTunes.

If that were to come to pass, it would seem to me an entertainment perfect storm. Of course, as is always the case with these things, we have to temper our enthusiasm because the most exciting speculation could well turn out not to be true. But if it does happen like this, well, it would easily be worth the price of admission.

As for today's news, EMI Music and Apple Corps--the Beatles' publishers--said that it took engineers at the famed Abbey Road Studios four full years "of utilizing state of the art recording technology, alongside vintage studio equipment, to create these amazing re-masters."

Having talked to the folks behind both The Beatles: Rock Band and the Cirque du Soleil's Beatle-themed "Love" about the re-mastering processes, I know that this is something that those involved with the band have been putting a lot of effort into over the last few years. And assuming that there will be a digital distribution element to this whole 09/09/09 thing, it's nice that after being very strict for years and years about how their music got out into the world, the band may finally have agreed to loosen the reins a little bit.

Of course, it's not altruism. There will no doubt be massive amounts of money flowing into the coffers of everyone financially involved with the band. And that's because even for people like me who already own the entire catalog on old mono CDs or records, there may be a few extra dollars available for legitimate digital copies of songs like "Hey Jude," "Yesterday," and "A day in the life."

But, of course, as of today, we don't know anything for certain about the Beatles and iTunes. What we do know is that The Beatles: Rock Band will have 45 songs, and that the digitally re-mastered CD collection will comprise all 12 Beatles studio albums--in stereo, no less--as well as "Magical Mystery Tour" and a combined "Past Masters Volume I and II," for a total of 14 titles on 16 CDs. The whole thing will be available, along with a DVD set of Beatles documentaries in one--presumably pricey--stereo boxed set.

Daniel Terdiman is a staff writer at CNET News covering games, Net culture, and everything in between. E-mail Daniel.
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by Pete Bardo August 18, 2009 3:49 PM PDT
That makes complete sense. Go to all the trouble to digitize the old masters for cd quality, then sell it on iTunes.
Reply to this comment
by Hep Cat August 18, 2009 3:58 PM PDT
Not exactly a well-informed comment. Virtually no listeners can tell the difference between a 1411kbps CDDA and 256kbps Apple Lossless.

But thanks for playing....
by MadLyb August 18, 2009 5:42 PM PDT
@Hep Cat

So, do you have references for your cited statistic or is this just another Internet 'fact'?

I've had several people 'attempt' this argument with me, so I just put them through a blind test using a real audio system (not that crap you stick in your ears or place around your computer) and every time they can identify the difference between regular MP3s or AAC and the original source content, especially when using content with dynamic complexity like classical or jazz.

For 'Lossless", it takes a little more discerning ear, but again there *are* differences. We did a blind using AAC Lossless, FLAC, WMA Lossless and True alongside the original CD and 6 of the 7 people identified the CD.

Don't get me wrong, I love Digital. We converted our studio to 24 Bit 96KHz several years ago and haven't looked back, but don't ever think you can strip bits out of a signal and not alter it.

So, thank you...for playing.
by jaguar717 August 18, 2009 9:07 PM PDT
Let's put aside how absolutely asinine it is for them to develop their own proprietary lossless format when a standard already exists (FLAC), so that their players can't play the lossless files everyone else has, and the files they make can't be used elsewhere.

Put aside that "virtually no" is actually "plenty, just not most", and that while most people can't tell the difference on $2 earbuds and an ipod or noisy analog computer output, plenty can with a decent digital output on their real amps and speakers.

What the hell is Apple "256k Lossless"? By definition, you can't have different levels of losslessness; either all the info is there or it isn't. The only space saving comes from shortening how you express strings of bits, like a WinZip, and even on the least dynamic, most repetitive music you don't get much smaller than half the original file size. For real music it's a little more.

So is 256k "lossless" kinda like 128k "cd quality"?
by jwissick August 18, 2009 9:37 PM PDT
Meh... I'll pass. Rather listen to grass grow.
by SactoGuy018 August 19, 2009 5:52 AM PDT
@MadLyb

Actually, to possibly tell the difference between Apple Lossless and the original CD master would require stereo equipment far beyond what most people could afford. You could probably the difference between the AAC 256 kbps variable data rate encoding (the Apple "iTunes Plus" format) and the CD original, but it's extremely hard to tell the difference between Apple Lossless and the CD original.
by zyxxy August 19, 2009 7:54 AM PDT
@MadLyb

There is no bit stream difference between FLAC and the original CD source. So by the very definition, no one can tell the difference between FLAC and CD because the same exact data stream gets fed into the DAC.
Let me repeat that, the same exact bit stream. Digital ones and zeroes. There is no difference. Same clock, same bits, perfectly matched. So unless the DAC is completely defective and converts the bit stream differently on each invocation, then there is no possible way to tell the difference. There is no 'magic' on the shiny disc. Ones and zeroes and nothing else. If you are comparing a CD player against FLAC coming through a sound card, then you are not comparing the source data streams, you are comparing the DAC in the CD player against the DAC on your sound card, and that is not a valid test. The only valid test is to take SPDIF data from a CD player and SPDIF from a FLAC converter and feed them into the same DAC so that the analog sound path is exactly the same.

I hate the tagging of some lossy formats as 'Lossless'. There is no such thing as 256K Lossless. There is no pseudo lossless, it is either lossless, or it is not.

ACC Lossless and WMA Lossless are equivalent to FLAC for this discussion. I am not talking about 256K HQ, I am talking about true lossless. They are both bit stream perfect, and if you feed them through a common DAC using SPDIF there is no analog difference on the output. To say there is you have to deny physical reality. In the digital domain, one is always one, zero is always zero, and a DAC doesn't care where the ones and zeros come from.
by MadLyb August 21, 2009 7:02 AM PDT
@zyxxy

Sorry, but I just don't agree. Mathematical models aside, there is a tangible and measurable difference in the sound. First noticed it several years when I tried to jump on the FLAC bandwagon. In side by side comparisons, there is a difference, especially in more complex music.

I completely agree that if you take most of the stuff put out today that has been Wave Hammered to death and has spectrum response that mimics the volume level, that you will not notice the difference, but take a pristine digital recording that hasn't been put through the sweetening factories in use today and compare them. The difference in dynamics is not only audible, but visible on a Spectrum Analyzer.
by Renegade Knight August 23, 2009 7:15 PM PDT
Perhaps iTunes, CD is a sure thing, and Vinyl is likely.
by J G M August 28, 2009 6:45 AM PDT
Cool, one bonehead comment and a Beatles thread immediately gets hijacked into an audiophile wankfest.

I love it when people argue with mathematical and technical fact (ie. final bitstreams are identical to originals in lossless formats) by saying "I disagree".

For those who asked for references, here are some:

http://erikjheels.com/?p=1236 blind test - try it yourself
http://www.maximumpc.com/article/do_higher_mp3_bit_rates_pay_off
by G|Net August 18, 2009 3:59 PM PDT
My guess is, Apple (both Apples) will make an announcement for it on 9/9/9, but the digital tracks won't go on sale until the CDs have some time to rack up some sales, like perhaps after Christmas?
Reply to this comment
by Rolker August 18, 2009 11:18 PM PDT
Is Cnet own by Apple and iTunes? Do the people at Cnet know that there are other digital distributors out there? Does Cnet receive money from Apple so they talk only about iTunes?
I just don't understand this obsession Cnet has with iTunes. They could have mention that the songs may be available in digital distribution too, without specifically referring to any of the content providers...
by kelmon August 19, 2009 1:29 AM PDT
@Rolker

Who cares? Did you not read the article? Or did you just decide to post to express that you don't like iTunes (it is not required, incidentally)? The whole point here is that Apple is doing a music-related announcement on the 09/09/09 and that this coincides nicely with The Beatles obsession with the number. If you can tell me why other digital distributors should be mentioned, particularly when Apple has about 75% of the digital downloads market, then please be my guest.
by Seaspray0 August 19, 2009 8:49 AM PDT
So if you flip 9/9/9 over it looks like 6/6/6. The beatles did things like that in their songs to disguise other things... like Lucy in the Sky with Diamonds (LSD).

"...number nine, number nine, number nine."
by Argyll August 18, 2009 4:30 PM PDT
Who cares about the Beatles anymore?
Reply to this comment
by Police_States_of_America August 18, 2009 5:21 PM PDT
thank you! there has been quite a bit of innovation in music in the last half-century, but dont expect to hear it on the radio...
by DVanOwen August 18, 2009 5:35 PM PDT
> Who cares about the Beatles anymore?

I expect we'll all find out this September.

Last time I checked, music doesn't have an expiration date.
by kelmon August 19, 2009 1:30 AM PDT
@Argyll

Anyone with an ear? Just a thought...
by zyxxy August 19, 2009 8:03 AM PDT
@Argyll and @kelmon

You are both wrong. Some people will really care. And I mean really really care. I know at least one person that will be waiting in line for the box set to go on sale.

And some of us, even though we have ears, won't care at all

It is historically interesting, but musically I don't care. I find about one or two songs on any given Beatles album to be at all interesting, and even then, far less interesting musically than most of the music I have picked up in the last ten years, and I was buying albums back when some of the later Beatles albums were being released, but I didn't buy them then, and I won't be buying them now.
by Seaspray0 August 19, 2009 8:55 AM PDT
If something is good, it can transcend time. i.e. Beethoven, Bach, Glenn Miller, Shakespear, Jules Verne, Mark Twain... even if you don't hear or see them often.
by oldguytoo August 19, 2009 10:07 AM PDT
I had a chance to hear a side by side comparison of a cut from each album - original recording vs. digitally remastered. The difference is dramatic. At least for comparison's sake the techies should be interested to hear how a digital remastering of older recorded (quality) music can introduce a new listening experience for past masters.
If not and you don't respect the achievement, you might as well listen to the sound of kicking a can.
by Renegade Knight August 23, 2009 7:16 PM PDT
Not as many as before. That's for sure.
by cowhide--2008 August 18, 2009 4:39 PM PDT
45 songs, doesn't 4+5 = 9
999 is 666 upside down.
Reply to this comment
by filipiak August 18, 2009 5:08 PM PDT
Your point about 666?

It's no longer what it once was: http://www.religionnewsblog.com/11134
by MadLyb August 18, 2009 5:45 PM PDT
And did you know that 6+6+6 = 18 and that 18 is 81 upside down and that 18+81=99, which is almost 999.

See, I can do stupid math stuff that doesn't mean anything either.
by sajawebb August 18, 2009 9:59 PM PDT
Well 18 / 2 = 9 and also 81 / 9 = 9...so there are plenty of 9's
by kpcar August 19, 2009 7:50 AM PDT
@cowhide--2008 - Chuckle!

I thought your commenent as well as the following comments to be very funny . . .
Don't forget to laugh people - And math is very important
by Seaspray0 August 19, 2009 9:04 AM PDT
If this does happen, I would suggest everyone do the math before purchasing. The complete albums can be found elsewhere now for much much less than $0.99 per song. I have purchased old music on CD's online for as little as $2 per.
by bluHorseshoe August 18, 2009 7:51 PM PDT
Can?t wait. Picked up 3 of the Doors 2007 remasters on CD today. They all sound amazing, especially the self titled debut. Some were outraged because the discs are remastered AND remixed, so now you can find some of the Doors remasters in the bargain bin. Even if you are just a casual fan, I highly recommend the ?fixed? first CD.
Reply to this comment
by sajawebb August 18, 2009 10:07 PM PDT
Wow! On 09/09/09 Apple is expected to announce it's newest version of Itunes version 9. This is getting creepy! I for one think Steve Jobs will make his triumphant return to the helm along with a few friends...Paul and Ringo! The Beatles may be on itunes this Christmas with a new Beatle branded ipod!
Reply to this comment
by kelmon August 19, 2009 1:33 AM PDT
It is certainly all possible but since we have been talking about something like this now for the past years, I won't believe it until I see it. Besides, it is not as if The Beatles are the only digital hold-outs. I noted yesterday that I am still unable to buy tracks from Tool on iTunes and I believe AC/DC are still MIA. Still, The Beatles are the 800lb gorilla of the hold-outs so getting them would be good.
by August 19, 2009 4:10 AM PDT
I couldn't find anything in the way of new information in this article.
"And now, in addition to that date being the launch of the Rock Band title, it was announced Tuesday that on that same day, the Beatles will release a CD box set of their entire catalog, digitally re-mastered for the first time, re-confirming reports from months ago."
Announced? Re-confirming reports? All of this was fully announced in press release form and on the Beatles web site on April 7. Presumably pricey? Why not instead report the published MSRP of $259.98, or Amazon's price of $179.99? And "Revolution 9" starts with "number 9, number 9," it doesn't end with it.
Reply to this comment
by August 19, 2009 4:11 AM PDT
I couldn't find anything in the way of new information in this article.
"And now, in addition to that date being the launch of the Rock Band title, it was announced Tuesday that on that same day, the Beatles will release a CD box set of their entire catalog, digitally re-mastered for the first time, re-confirming reports from months ago."
Announced? Re-confirming reports? All of this was fully announced in press release form and on the Beatles web site on April 7. Presumably pricey? Why not instead report the published MSRP of $259.98, or Amazon's price of $179.99? And "Revolution 9" starts with "number 9, number 9," it doesn't end with it.
Reply to this comment
by jakedog030 August 19, 2009 4:40 AM PDT
I just know I'm gonna run up a tab when the Beatles hit I-Tunes. I have a play list that'll take at least a 200 Gig hard drive.....
Reply to this comment
by donsms August 19, 2009 5:42 AM PDT
You must be joking? All the excitement was really about the Beatles? Boy oh boy is Apple ever slipping!
Reply to this comment
by nashville2 August 19, 2009 6:36 AM PDT
It was John Lennon who was obsessed with the number 9, not the Beatles as a group. See http://oneweirdworld.wordpress.com/2009/08/06/john-lennon-and-the-number-9/. It's fairly accurate.

Also, the words "Number nine" are not just at the end of Revolution 9, but throughout.
Reply to this comment
by Yenta2 August 19, 2009 7:32 AM PDT
"number 9" is a bit more than just the last few words of "Revolution 9". It's repeated throughout the track.

9 was John Lennon's favorite number...his birthday is the 9th. He had a few addresses with 9s. Sean's birthday is the same as John's. 9s just keep coming up in John's life. He had a song called "#9 Dream"...
Reply to this comment
by gdub09 August 19, 2009 8:03 AM PDT
OK so the excitement over the CD's I understand....but here is something I don't get about rockband/guitar hero....
How about a novel concept...instead of spending countless hours playing game that doesn't get you anything except maybe a temporary sense of accomplishment, why not pick up a real guitar and, and spend countless hours learning to play the real song???
Reply to this comment
by Seaspray0 August 19, 2009 9:08 AM PDT
I'm sorry, but you're making entirely too much sense to me. The nerve!
by August 20, 2009 4:39 AM PDT
By that argument, no video game is worth playing. Consider this: Not everyone wants to learn to play a real instrument. Games like these are great, though, for helping people improve their rhythm. Those that support drums, like this one, can actually teach someone basic drumming skills. Many non-musicians have trouble focusing on the different parts that make up a song. Trying to synchronize your fake guitar skills with the sounds on the recording can help people gain that focus, and appreciate the song even more. Although I've been playing the guitar for 39 years, I very much enjoy these games.
by J G M August 28, 2009 6:47 AM PDT
Wow, it's amazing nobody has made that observation before.
by kpcar August 19, 2009 8:08 AM PDT
I've always just been amazed why the people at Apple Corp. have always refused to go digital with the Beatles music . . .

Obviously iTunes may be the 800lb Gorilla when it come to digital downloads . . .
And Apple Corp. and Apple Inc. have had their past grievences . . .

But for a "music" corporation to ignore the entire digital revolution to me is just very bad business practice . . .

As a sidenote:
I've used Mac computers since the 1980's
I own 2 iPods
I've never ordered a song from iTunes
Reply to this comment
by Henry Michael Karshis August 25, 2009 8:51 PM PDT
I'm going to wait until the 10th to get mine. That way it'll be, wait for it, the one after 909...
Reply to this comment
by J G M August 28, 2009 6:48 AM PDT
Ba-Dump!
by getrocky September 8, 2009 12:10 PM PDT
the number 9 is a john lennon thing not a beatle thing. i don't understand the sept. significance.

i think this is ploy because sept. 9 09 sounds interesting for the companies to use and try to tie into a fact that is already there and make it what they want it for.
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