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October 15, 2008 11:14 AM PDT

Who loves an economic crisis? Yahoo Finance

by Stephen Shankland

Apparently there's nothing like a crisis to get people to check financial Web sites.

Apparently there's nothing like a crisis to get people to check financial Web sites.

(Credit: ComScore)

Yahoo is falling victim to the current economic woes, with analysts lowering forecasts for the company's financial future and layoffs in the works. But one part of the company is all but chortling with glee: Yahoo Finance.

According to ComScore's latest statistics, Yahoo is king of the heap, with 19.9 million unique users in the month of September, an all-time high for the site, according to Yahoo. I'm guessing that's going to look small once we see the October statistics, too.

Nowhere in the top 10 is Google Finance. Disclosure: No. 8, though, is BNET, part of CBS Interactive, which operates CNET News.

Stephen Shankland writes about a wide range of technology and products, but has a particular focus on browsers and digital photography. He joined CNET News in 1998 and since then also has covered Google, Yahoo, servers, supercomputing, Linux and open-source software, and science. E-mail Stephen, or follow him on Twitter at http://www.twitter.com/stshank.
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by Harlan879 October 15, 2008 11:32 AM PDT
Citation, please? I don't see this data on ComScore's web site. Do they confirm that Google Finance was measured properly?
Reply to this comment
by rexworld October 15, 2008 11:52 AM PDT
@Harlan879: I'm betting you can't get a citation. That is, I think you have to be either a paying customer or a member of the media to get access to comScore's raw data. They are a business after all, that's how they make money, by selling the data they gather.
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by YankeePoodle October 15, 2008 12:17 PM PDT
All I can say is that I started visiting Yahoo Finance more often than before and think, the economic woes are in part a positive thing esp. for people (including myself) out of hand spending.
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