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October 8, 2008 8:12 AM PDT

Yahoo shares fall into the $13 range

by Dawn Kawamoto
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Yahoo stock movement

Yahoo's stock has been trending downward since the spring.

(Credit: Yahoo Finance)
Updated at 8:33 a.m. PDT, with analysts comments on whether Microsoft might make another bid for Yahoo.

Yahoo shares broke through another psychological barrier Wednesday, edging down into the $13-a-share range.

Yahoo fell as low as $13.62 a share during intraday trading, down more than 6 percent from the previous day's close. Although Yahoo's shares continue to give up ground, the company's performance during the trading session has largely mirrored the broader markets.

With its shares dipping into the $13 range, Yahoo not only sets a new 52-week low but also reaches a trading level not seen since late May 2003.

Yahoo, as a result, also now has a market cap of $19.35 billion.

Last May, Microsoft walked away from its buyout offer of $47.5 billion to snap up all of Yahoo, only later to return with a partial buyout offer of $9 billion to acquire just the company's search assets.

At this rate, Microsoft may be able to acquire the entire company for what it was willing to pay for just the search business, should it decide to make another run at the company.

Analyst Rob Sanderson with American Technology Research, meanwhile, believes Microsoft may make another run at Yahoo, but at a "significantly" lower offer.

Said Sanderson in a research note Wednesday:

Since "walking away" from the previous Yahoo offer, the OSB (online services business) division of Microsoft has not come close to meeting expectations. Organic revenue growth has decelerated from 16 percent in March to 2 percent in June, according to our estimates. Losses have nearly doubled sequentially, from $1 billion operating loss run-rate in March to nearly a $2 billion loss run-rate in June.

At its July analyst day, Ballmer emphasized the importance of traffic and scale in the online search business...

OSB leadership and organizational structure remain in flux following the departure of Platform & Services President Kevin Johnson and the re-organization in July. Two months later, Microsoft has yet to name a new head of OSB. Other senior managers have also jumped ship with the general manager of digital advertising solutions leaving for Amazon and its media network VP & chief marketing officer going to Yahoo.

Meanwhile, Microsoft's organic efforts in search are falling further each month. ComScore reports that MSN has lost 260bps of U.S. search query share from a year ago to only 6.4 percent in August. This represents a greater than 30 percent drop in market share in one year.

Sanderson noted that because Yahoo's third quarter is expected to be weak, he's cutting his price target for the company and financial outlook.

His new 12-month price target for Yahoo is $22 a share, verses his previous forecast of $33 a share.

On the revenue front, Sanderson expects Yahoo to pull in $1.78 billion in the third quarter, slicing that projection down from his previous forecast of $1.85 billion. Similarly, for the year, the analyst revised his earlier estimates to $7.34 billion from his previous projection of $7.62 billion.

Sanderson also lowered his earnings estimates for the company to 8 cents a share for the quarter, compared with 9 cents under his earlier forecast, and an earnings per share of 67 cents for the year, verses his earlier projection of 69 cents a share.

Dawn Kawamoto covers enterprise security and financial news relating to technology for CNET News. E-mail Dawn.
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by humanssssss October 8, 2008 8:35 AM PDT
Yahoo deserves what's coming to it. Bunch of thugs violating human rights. Have no respect to the users privacy. Time for Yahoo to go to hell.
Reply to this comment
by DAVIDGR October 8, 2008 8:38 AM PDT
Thank goodness Microsoft didn't spend $47B! Pretty soon they'll be able to pick up Yahoo (or what's left of Yahoo) for free!
Reply to this comment
by AppleSuxLeo October 8, 2008 3:11 PM PDT
I agree.
by jusben1369 October 8, 2008 9:02 AM PDT
In all fairness YHOO couldn't see this meltdown which is pounding everyone. Having said that, these guys will be business school text book examples for many years to come and I think ultimately it will focus on the lack of independence of the Board. We all knew Jerry was not capable of making a rational, unemotional decision. It was his start up, he'd waited years to become CEO and now just as he got there it was being taken away! However, the BOD should have seen the bigger picture on the wall from crumbling market share to morale and taken the money and run. Shame shame.
Reply to this comment
by bobby_brady October 8, 2008 10:16 AM PDT
Jerry is an idiot. What a mess Yahoo is in. This company never deserved to be bought for $31 a share, and I'm glad Microsoft finanlly passed it up. RIP Yahoo, it's just a matter of time now.
Reply to this comment
by askgees October 8, 2008 11:27 AM PDT
I wonder if the stock holders still back Jerry.
Reply to this comment
by Penguinisto October 8, 2008 12:15 PM PDT
That's funny - MSFT is at a 52-week low. AAPL just came out of its 52-wk low (but is currently climbing rapidly). Nearly every major tech stock saw its 52-week low price either this week or last.

What kind of an idiot would build a case against one corp based on a happenstance that is occurring with damned near all of them?

Call me when NASDAQ threatens a delisting, 'k? Until then, nice contrivance, but there's no 'there' there.
Reply to this comment
by AppleSuxLeo October 8, 2008 3:14 PM PDT
But only AAPL has lost well over 50% market cap. in a couple months. Apple is the Sharper Image of the computer industry , and will continue to lose value in these tough economic times ;)
by Penguinisto October 8, 2008 4:56 PM PDT
oooo... a company who earns more per unit than nearly any other in tech, and the absolute biggest margins on per-unit sales in its industry (while growing at 2x the rate of their competitors) lost some speculator money...

*yawn* whatever.

/P
by whas8020 October 8, 2008 12:35 PM PDT
Just wrote a post about this Friday, get lots of analysis here:

<a href="http://businessmindhacks.com/post/yahoo-sliding-into-deeper-trouble-should-microsoft-pounce">http://businessmindhacks.com/post/yahoo-sliding-into-deeper-trouble-should-microsoft-pounce</a>
Reply to this comment
by mbenedict October 8, 2008 1:52 PM PDT
@Penguinisto. Um, APPL actually tested below its 52-week low today intraday (at 85.68) before recovering, and as we speak is trading lower in aftermarket. So it will again test lows tomorrow.

But what we're really talking about here is changes in valuation ratio (P/E ratio.) MSFT P/E dropped from around 14 to around 12 . But AAPL went from 35+ to 19. YHOO went from 45+ to 19 also.

I commented right here in CNET just a few weeks ago that AAPL's P/E of over 30 was VASTLY overvalued, to which you lemmings objected.

In fact if I remember correctly, it was you Penguinisto who was defending Apple's overinflated pricing. Hope you didn't hold on too many AAPL shares, unlike the rest of those poor investors. ;-)
Reply to this comment
by humanssssss October 8, 2008 3:22 PM PDT
@mbenedict

Concur with you. AAPL is overvalued. Steve Jobs needs to be in jail for false statement.
Reply to this comment
by someguy999 October 8, 2008 4:49 PM PDT
reminds of the attitude from Billy Madison when he said "boy am I glad I called that guy"... same is true of MS not buying yahoo... "boy am I gladd I didn't buy that guy!"
Reply to this comment
by Penguinisto October 8, 2008 4:57 PM PDT
@mbenedict: why not? investing long-term (and bargain hunting now) is a much sharper idea than buying into a stale corp whose earnings and growth are pretty much flat.
Reply to this comment
by mbenedict October 8, 2008 5:44 PM PDT
@Penguinisto:

I guess in the make-believe-world of Apple, investing in stock that has a -54% performance year to date is a "sharp idea". Tell you what, I have this bridge to sell...
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