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When many people think Jaguar, they think of slippery British sports cars lead by long, flowing hoods. They think of the E-Type: one of the most beautiful cars ever built. However, maybe more people probably think of the awkward S-Type and the questionable reliability of just about every Jaguar model built before the turn of the century. Clearly, Jaguar has some work to do to improve its reputation.

Recently, I was given an opportunity to experience the automaker's latest reputation repair tool: an 18-city Jaguar Alive Driving Experience program that allows the public to try out the automaker's … Read more