LAS VEGAS -- AT&T is shaking up how it will deliver and charge for specific kinds of data.
The company on Monday introduced "Sponsored Data," or data that is paid is for by a business that wouldn't count against a subscriber's capped plan. Think a toll free 1-800 number or free shipping for the delivery of data.
The notion of subsidized data crops up at a time when subscribers are wrestling with more limitations on how much data their phones and tablets can consume each month. AT&T and Verizon Wireless in particular … Read more