New particle trapping technology and significantly lower sulfur diesel fuel has opened the door for more diesel-powered vehicles to be sold in all 50 states. But the increase in engine cleanliness hasn't translated into increased diesel vehicle sales the way German automakers wanted.
The problem? Consumer perception hasn't caught up with engineering advances.
To combat the dated stigma that diesels are dirty, slow, expensive, and won't start in the cold, VW has launched TDI Truth & Dare, a new Web site that aims to debunk these myths.
The videos may provide a bit of entertaining education, but … Read more