People for the Ethical Treatment of Animals recently began calling the new Super Mario 3D Land for the Nintendo 3DS insensitive to the hunting and killing of real-life tanuki racoon dogs for fur. I guess PETA never had an issue with everyone's favorite plumber stomping on turtles and using their shells as weapons all these years.
From the "Mario Kills Tanooki" section of PETA's site: "Tanooki may be just a 'suit' in Mario games, but in real life, tanuki are raccoon dogs who are skinned alive for their fur. By wearing Tanooki, Mario is sending the message that it's OK to wear fur." … Read more