First it invited the media to have a gander, then it released a series of photos to the public, and now Mazda has released a video of the Shinari concept. With three full weeks until the "official debut" at the Paris Motor Show, it's anyone's guess what Mazda will do next to build excitement for its coupe-styled sedan (my vote is to give one away).
Mazda released more information and a handful of photos of its Shinari weeks before its official unveiling at the 2010 Paris Motor Show is early October. The coupe-styled four-seater shows off Mazda's new design language, Kodo, which translates to "soul of motion." While the automaker is long on the styling description of the exterior, it's short on the details of the interior and power train. However, they revealed that the Shinari is equipped with paddle shifter and features three driving modes--business, pleasure and sport--that change the sports sedan's settings, including entertainment, work tasks, and ride … Read more
Mazda's top brass wheeled out its Shinari concept at a design event in Milan weeks ahead of its official debut at the Paris Motor Show on October 2, and studio renderings of the concept are circulating around the Web.
Depending on which article you're reading, the Shinari is a four-door car or five-door hatchback that showcases Kodo, Mazda's future design language. Kodo translates as "soul of motion," and is a move away from its former design of Nagare, which translates to "flow."
Source: AutoWeek and MotorTrend
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