The Web 2.0 Expo is really a show for developers. Most of the exhibits are developer tools and platforms, and the pitches I'm hearing in the hallways are for tools, not applications. Case in point: Rambla, by Piria, a Flash-based Web site builder that president Bob Lang is building to sell to hosting sites, so they can rebrand it and sell it to their customers.
In this very early stage, it looks like a very usable tool for building flat sites. The templates are attractive and flexible, and it's easy to select and move text and art … Read more