partners

Facebook boosts ad targeting with partner categories

Ever amping up new ways for advertisers to engage with users, Facebook began rolling out a new feature today that doubles down on the social network's use of ad targeting.

Dubbed "partner categories," Facebook's new feature aims to target ads to more categories of people. These categories use data from third parties, such as Acxiom, Datalogix, and Epsilon, to glean information about what users buy on the Web.

Here's more from a Facebook blog post:

For example, a local car dealership can now show ads to people who are likely in the market for a … Read more

Intel, Cisco strike chip deal, Intel official reportedly says

Has Intel Korea jumped the gun? A report in the Korea Times claims Intel and Cisco have struck a manufacturing partnership, though neither company has made an official announcement.

"Intel has recently signed an agreement to manufacture Cisco's networking chips on a contractual basis, said Lee Hee-sung, country manager at Intel Korea," reads The Korea Times report.

It continues: "The deal with Cisco looks significant. If Intel successfully produces chips with designs offered by Cisco, then it will get additional momentum to effectively grow its foundry business," the newspaper said, quoting a source at Samsung … Read more

Hulu may not be for sale yet, but buyers are lurking

Hulu might not be on the auction block, but that hasn't stopped buyers from expressing interest.

A report from AllThingsD said several potential purchasers have reached out to Hulu's corporate owners, though none have made a formal offer. The site lists Ross Levinsohn, the former interim Yahoo who now works for Guggenheim Partners, as one potential acquirer. Yahoo and Amazon are a couple of others that have "kicked the tires," AllThingsD said.

Hulu, Yahoo, and Guggenheim Partners declined to comment. We've contacted Levinsohn and Amazon and will update the report when we have more information. … Read more

5 consequences of Dell's $24.4 billion deal to go private

Dell's $24.4 billion deal to go private is a sign of the times. The PC market is collapsing, Microsoft is trying to save it, and the IPO isn't what it used to be.

The company is about to get a major transformation. Once the deal is completed (with a $2 billion loan from Microsoft as part of the financing), it will be owned by Silver Lake Partners and Dell founder Michael Dell. But what exactly does going private mean for the company? What impact will it have on the markets?

Here are a few potential consequences of … Read more

iPhone users pay highest phone bills

Rumors of a cheaper iPhone on the horizon may come as welcome news for fans of the device -- especially because iPhone users reportedly pay the highest monthly phone bills, no matter the carrier, according to AllThingsD.

Android, Windows, and BlackBerry users spend less per month to use their smartphones, according to data by Consumer Intelligence Research Partners that was acquired by AllThingsD. It seems that the higher costs come from carriers charging more for iPhone data plans and additional wireless fees.

"We think it has to do with their data plans and carriers, rather than their usage habits,&… Read more

Nokia injects $250 million into venture funding

Nokia has committed another $250 million to its venture funding arm, Nokia Growth Partners, the company announced today.

With that sum, Nokia Growth Partners members will be able to invest in "high potential businesses within the mobile ecosystem." The venture capitalists will focus their efforts in the U.S., Europe, and Asia.

China could be an important opportunity for Nokia, so the company has expanded its presence there by appointing former AMD China president David Tang as managing director. Lu Guo, former Keystone Ventures vice president, will act as principal in China.

Nokia's latest fund is its … Read more

Microsoft may invest $1B-$3B in Dell buyout -- CNBC

Microsoft may contribute $1 billion to $3 billion to help take Dell private, according to a new report.

CNBC's David Faber, citing sources, said the Redmond, Wash., software giant is in talks with Dell CEO Michael Dell and Silver Lake Partners, the private equity firm eyeing a Dell buyout. He noted the investment wouldn't necessarily give Microsoft a significant equity stake in the company, but would help raise the funding needed to complete a deal.

Dell declined to comment, as did Microsoft.

Bloomberg initially reported last week that Dell was looking to go private. The Wall Street Journal later followed with its own report … Read more

In the social media era, even VCs need personal brands

Nobody wants to admit it, but building a personal brand is essential if you want to thrive in a business world dominated by social media. This is especially true for entrepreneurs and even venture capitalists who have only recently stepped out from the shadows and into the spotlight.

I became intrigued by the rising role of personal branding in the VC world by a New York Times article last week that discussed how more VC firms are hiring PR specialists to help brand their firms.

Here's a quick excerpt from that article:

"Now, Sand Hill Road in Silicon … Read more

Former Apple executive joins Leap Motion

Andy Miller, Apple's former VP of mobile advertising, is joining Leap Motion as the company's president and chief operating officer starting in August.

Miller will be responsible for guiding the motion-control software and hardware company's growth, including business development, growing the executive team, and leading the development of the Leap application discovery store, according to a press release.

"I've been fortunate to work with some of the most influential figures and companies in the technology industry, and I'm as excited about the Leap as I've ever been about a technology," Miller said … Read more