Did Microsoft just serve up more fodder for the wits who direct Apple's lacerating series of Mac versus PC commercials?
On the surface, the decision to open a Microsoft chain of retail outlets sounds like a reasonable idea. With consumer spending plummeting, the competition for shoppers' attention is keener than ever. Why not hang out a shingle and give your wares top billing?
But this route has been fraught for technology companies who lost fortunes paying for under-used real estate compounded by bloated employee payrolls.
In the 1980s, IBM operated a network of retail stores. You could walk in … Read more