A startup takes on publishing, with help of Atari's founder
If there's an industry more stuck in the past than the music industry, it has to be book publishing.
It's with that in mind that a Pasadena, Calif., startup is trying to upend the traditional, often unpleasant publishing model that's more like a gauntlet than a process.
Authors typically have to beg an agent for representation, beg a publisher to take their book, hope for an advance that covers expenses, write the book, in many cases find their own editors because the publisher's editors are too busy to pay attention, do their own marketing and promotion … Read more