When Glam Media raised $84.6 million in February, international expansion was on its radar, and now we're seeing the results: the women's-focused ad network announced on Tuesday that it has acquired Monetise, a London-based digital-ad sales start-up.
(Yes, that's British spelling.)
All Monetise employees will become part of Glam under the deal, financial terms of which were not disclosed.
"The acquisition of Monetise speeds our entry into the important U.K. display ad market," Glam Chairman and CEO Samir Arora said in a release. "Monetise has strong relationships with London advertising agencies and … Read more