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Putting one of the best-known video game franchises together with the music industry's all-time biggest brand name seems like a no-brainer way to sell a lot of plastic discs. We've previously voiced our concerns about the timing of this long-in-the-making first foray by The Beatles into digital music, but even if this might have a bigger money machine a year ago, it's still virtually guaranteed to be the one game coming out of E3 that nongamers will sit up and take notice of.

Unlike previous music game forays by Metallica, AC/DC, and Aerosmith, the Beatles version of Rock Band goes to great pains to stand out visually from the main Rock Band franchise. The graphics, menus, and interfaces are all new, and all designed to emphasize the historic nature of this collaboration.

The trippy magical history tour look through the band's past reminded us of the recent Beatles-based Las Vegas show, Love. 3D avatars of John, George, Ringo, and Paul change their looks depending on the era, and while standard Rock Band plastic instruments will work fine, MTV Games would no doubt prefer you to buy the new versions, modeled after some of the band's iconic gear (such as Paul's Hofner bass). … Read more

What's the best way to get the word out about your upcoming video game? If you're displaying your wares at E3, it's a time-honored tradition to hire a few celebrities to, if not downright endorse it, then at least to stand near your product and mention it a few times.

We saw this at Microsoft's press conference, featuring Paul and Ringo, along with Steven Spielberg and Tony Hawk; and later at Ubisoft's press event, with guest appearances by James Cameron and Pele (yes, the soccer player).

Microsoft's evening press event, featuring The Beatles: Rock Band, plus playable demos of Halo: ODST and Left 4 Dead 2, continued the celebrity theme. We got a chance to play "Back in the USSR" and "Taxman," but the real excitement started when we left the stage and were replaced by the unlikely combo of Dhani Harrison and Christopher "McLovin" Mintz-Plasse. … Read more

Ah, February 14, love is in the air...well, maybe not for everyone, but it's Valentine's Day nonetheless: the day loved ones do things together, or at least should, like download the Little Big Planet Valentine's Day pack from the PlayStation Network.

Media Molecule has put together a Valentine's Day theme pack. In addition to their McLovin SackBoy costume, the theme pack comes equipped with a full array of stickers and decorations that will surely inspire some wild and crazy creations. So go on, create that ultimate Valentine's Day level or object for your chosen … Read more