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Spam study offers statistics on 'brandjacking'
MarkMonitor, a San Francisco-based enterprise brand protection company, on Monday released its latest survey. During June, MarkMonitor tracked more than 100,000 drug-related spam landing sites and found a majority of these practice poor Internet security and may not be selling legitimate brand-name drugs, which could endanger users tempted by the low prices offered.
While that's not earth-shattering news, the report gives concrete statistics surrounding the practice known as "brandjacking," which can encompass a variety of online threats to brand names. In the report, MarkMonitor said sample drugs purchased from these sites tested as either stolen, expired, … Read more
