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Killzone 3: Overkill?

There's no denying that the Killzone franchise is easily one of the PlayStation 3's best-looking series, but does the follow-up to 2009's blockbuster bring anything new to the table?

Jeff: There's no shortage of stunning visuals in Killzone 3, but unfortunately that's where the interest ends. There is simply too much of the same game we saw in the previous title to make Killzone 3 stand on its own.

Aside from the occasional jet pack levels and jungle environments, Killzone 3 is irritatingly repetitive. Also, the issue of clunky controls remains present; the analog sticks just feel sluggish in game, something other PS3 shooters do not suffer from.

Sony is pushing the Sharp Shooter Move accessory as an alternative way to play the game as well. While we haven't had enough time to give the Sharp Shooter its own separate review, our experience with it during Killzone 3 sessions was mixed. We really liked the vast amount of functionality littered along the device, but aiming and movement really took some getting used to.… Read more

Heineken scores a Web hit

On Tuesdays and Wednesdays, anyone with humanity, a pulse, and functional eyes, ears, and cerebellum watches Champions League soccer.

I know that not everyone has yet been converted to this phenomenon. Equally, this being a World Cup year, I feel sure that the beauty of the world's most popular game will continue to seep into resistant pores.

In Italy, despite the fact that they play a brand of soccer that makes the dead grateful, there is no one left to persuade. Which is why this stunning, brilliant, original, inspired guerrilla marketing should make you look at most tech advertising … Read more

Father's Day special: Baby care and meaningful marketing

The $10 billion market for baby and young children’s furnishings (cribs, other case goods, layette, nursery decor, and the like) and accessories (car seats, strollers, baby monitors, diaper bags, etc.) is a lucrative market, and the baby stroller is one of its most competitive sectors. Hundreds of models vie for the attention of parents-to-be, and the level of detailed research, due diligence, and individual preferences may come close to the decision making process by an airline for the purchase of a Boeing 787. There are only few things – at least that’s what the industry makes you believe – that … Read more