REDMOND, Wash.--In the wake of Microsoft's search deal with Yahoo, online chief Qi Lu outlined why the business is so important to Microsoft and how the company hopes to make headway.
For one thing, he promised the crowd of financial analysts, it can be a huge money maker.
"When you are at scale it can be a hugely profitable business," Lu said.
The problem is that many of the costs are the same even if you are not operating at scale, which is the place Microsoft has found itself. "Even if you have one user … Read more