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ie8 fix

eyetracker

Tiny Eyetracker watches for sleepy drivers

Starting to nod off behind the wheel? Not if the Integrated Eyetracker can help it.

The compact digital camera system, being developed at the Fraunhofer Institute for Digital Media Technology in Germany, tracks drivers' eye movements. If it spots the peepers shut beyond a user-defined interval, it sounds an alarm to keep the driver from dozing off.

Up to six dashboard-mounted cameras with lenses just 3 to 4 millimeters in diameter keep watch over the motorist, evaluating up to 200 images per second to identify the line of vision, even when a driver's head moves left or right.

"… Read more

Google vs. Baidu in an eye-tracking test

I'd meant to note this earlier, but SEO Hong Kong posted a summary of some findings when Chinese Internet users were tested comparing China's leading search engine, Baidu, with the newer Google.cn.

In a test conducted with Chinese subjects, eye scanning on Google.cn was more focused in the upper left hand corner compared to Baidu despite the fact that both search engines have nearly identical page layouts. Baidu users also scrolled down the page more than the Google users, but clicked on less sponsored listings--less than 1 percent compared to 3 percent for Google. ...

On Baidu, … Read more