ducati

The new Multistrada 1200 rolls out

The new Ducati Multistrada 1200 is here with four riding modes: Sport, Touring, Urban, and Enduro.

Sport mode offers a 150-horsepower adrenalin-fueled ride. The Touring mode is meant for all-day driving, also with 150 horsepower. The Urban and Enduro modes offer a smooth ride with less torch (100 horsepower).

This 45-second Web video gives you a taste of what the bike has to offer.

Ducati phone doesn't look like a winner

It may make some sense for Ducati to try its hand at co-branding a mobile phone the way car companies have, but it would have been well advised to wait for a better opportunity.

There's nothing wrong with the choice of Sony Ericsson's Z770 handset, but the customized design makes it look like something that would have come with a Hot Wheels set. It looks particularly amateurish next to high-end offerings from the likes of Porsche and Ferrari.

Maybe Ducati should have started out smaller, such as sticking with the branded DS-220 headset reported by Engadget. After all, … Read more

Ducati takes memory for a spin

Maybe it's just us, but we never really thought digital storage products would ever be considered sexy enough to merit the attention from the likes of Ducati. But the motorcycling legend must see something we don't, because it's lent its famous name to SanDisk to stamp on a USB flash drive and memory cards, according to Fareastgizmos.

The marketing link is speed, as in data transfer rates, which we think will be lost on most true Ducati fans. The items do at least bear the company's signature red-and-black glossy color scheme, however, and the USB drive … Read more

The decadent Ducati debuts

Why is it that when it comes to speed, all the best stuff seems to come out in Europe first? The latest example: The new 2007 Ducati 1098 Superbike, which was unveiled at the 2006 EICMA International Milan Motorbike Show in Italy.

The company announced U.S. and Canadian pricing for the new Ducati 1098 Superbike on its Web site last week. The 2007 Ducati 1098 Superbike will go for $14,999, the 1098 S for $19,995 and the limited edition 1098 S Tri-Color for $24,995.

The bike, whose body style is similar to the 916, makes 160 … Read more