denim

Wrangler Denim Spa jeans moisturize your nether regions

At CES in Las Vegas last week, everyone was talking about how dry it was and how much moisturizer they needed. The Consumer Electronics Association should consider issuing each attendee a pair of Wrangler's new Denim Spa jeans for next year's show.

The jeans come with the tagline, "The soothing touch of nature, now available in jeans." Three different models will be available. One is infused with aloe vera and another with olive extract. The third, called "Smooth Legs," contains caffeine, retinol, and algae extract. These ingredients are enclosed in micro-capsules and embedded in the fiber of the jeans. When you squeeze into them, the capsules burst and rub their precious cargo into your skin.

While the aloe vera and olive jeans are designed to just moisturize, Wrangler claims the "Smooth Legs" jeans will help fight cellulite. These should go great with one of Pepsi's fat-blocking sodas.… Read more

Crave giveaway: $400 of IndiDenim custom jeans

Congrats to Bryce M. of Tonawanda, N.Y., for winning a Davek Note Bag and umbrella in last week's giveaway. Now, on to this week's prize.

A few months back, we gave away $300 in custom men's shirts from ShirtsMyWay. This week, we're adding custom pants to our gratis-goods ensemble with a $400 voucher for jeans from custom clothing site IndiDenim.

If you win, all you have to do is head over to the site and unleash your inner jean designer. You'll choose the fit (relaxed, trouser); wash (dark, vintage tinted, distressed, and so on); and style (pockets, pocket embellishments, fly, hem style); and then add your measurements. Your dream jeans will arrive in about four weeks. If they don't fit perfectly, you can exchange them for jeans that do.

With jeans sold on the IndiDenim site generally running about $200 max, you'll be adding two new pairs of fancy-schmancy pants to your wardrobe. The site sells both men's and women's denims.

So how do you try to win this week's prize and live out your "Project Runway" fantasies. Let us enumerate the basic rules. Please read carefully; there will be a test--as well as a strut down the catwalk. … Read more

Conservative commentator George Will slams gamers

In a bizarre aside shoehorned into his most recent column, conservative writer (and self-professed baseball fanatic) George Will takes a swipe at video-game-playing adults.

Seventy-five percent of American "gamers" -- people who play video games -- are older than 18 and nevertheless are allowed to vote.

The actual thrust of the column is about a much more serious threat to the fiber (no pun intended) of our country -- people wearing jeans. He calls it "the plague of that ubiquitous fabric, which is symptomatic of deep disorders in the national psyche."

The latest demographic data on … Read more

Samsung beats Levi to the runway

It's no secret that Levi Strauss has had its problems with competition, but the last company we would have suspected of eclipsing it is Samsung.

No, the electronics giant isn't going to make jeans. But it did come out with a denim-clad phone as part of its SGH-E490 line, along with several other jackets, according to Tech Fresh and Aving.net.

Back in October, Levi announced that it had contracted with ModeLabs to make a branded Levi Strauss mobile phone. The handset and accessories were supposed to come out in Europe this year but have yet to make … Read more