We'll come to the explanation in a minute, but let's bathe in the pathos first.
So there were viewers of CHCH TV in Hamilton, Ontario, munching on their morning croissants and offering one eye to their morning newscast.
Suddenly a collective "eh?" must have been heard all the way in Montreal. For, that morning newscast was interrupted with a show in which naked bodies of the same sex writhed and, well, other things.