Apple fans were seething.
In January, they heard actor Mike Daisey describe during a radio broadcast the intolerable working conditions he witnessed at Chinese factories where iPads and iPhones are assembled. Many found their way to an online petition started at Change.org by a man named Mark Shields. The petition demanded Apple improve safety at these facilities, and it would eventually include 256,000 names.
At first, the petition appeared to have simply bubbled up from an outraged public.
Not quite. Apple fan or not, the 36-year-old Shields is a professional advocate and activist. The public-relations firm that has … Read more