Do we really need another social networking site? Apparently so, and we're not talking about start-ups here.
What we're hearing--and this is industry cocktail-party gossip, albeit a very believable variety thereof--is that MTV Networks is working on its own social network and we'll be hearing more about it pretty soon. We don't have a name, or a target demographic (Teens? College kids? Young adults?) or any semblance of screenshots. This is so hush-hush, in fact, that we aren't even sure whether it's an MTV Networks (as in MTV, VH1, MTV2, Spike TV and the … Read more