Watch out, Hollywood. Here comes Microsoft.
At an event it called Digital Showcase, held Thursday in New York, the software giant told a group of ad execs that it is getting into the business of producing original Web shows for its wide range of Web platforms.
According to MediaWeek, Microsoft told the ad execs that the shows it is funding will be naturals for supporting online advertising.
The shows are slated to run on portals like MSN, Xbox Live, and MSNBC.com. Among the initial series are: 50 Greatest, which MediaWeek said is "a spoof of the multiple pop … Read more